Providing extreme data protection is Calamu. Calamu provides the ultimate layer of protection to your existing storage infrastructure, without compromising data accessibility or limiting your choice of vendor. The VP of Marketing, Nick Ryan helps us to really understand the importance of protecting this valuable asset and who they work to serve. Nick acknowledges that their hard-to-reach personas are one of the largest groups marketed to and being transparent, messaging and value is critical to customer acquisition. Their website plays a valuable role for these buying journeys to show authority and expertise.
Listen to the Episode
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?
Get The Buying Journey Guide
Read practical advice, best practices, and expert tips to help you become a master of your website's buying journey
