Arash, Growth Marketing Lead, dives into the unique challenges of growth marketing in Web3 and gives us insight into this transition.
Chanyu discusses the importance of responsive and personalized content that creates a frictionless buying journey and is key to user experience.
Through a data-led and interactive conversion goal, Market 8 manages expectations, figures out what will work best, and develops trust.
Sergio Zuniga joins us to dive into the personas they serve and the teams' efforts to execute value-based messaging for each buying persona.
The Head of Growth, Jillian White joins us to dive into Aloft’s growth marketing efforts and what it takes to serve and drive awareness in the industry.
Jason, Director of Media Relations, gives us tips and insights for driving awareness and building credibility in a market that requires education.
With longer buying journeys like this, Dr. Jaimin Shukla provides us with real-life insights into both attracting and converting these personas.
It is business-critical that they practice what they preach and ultimately showcase their capabilities through their own growth marketing efforts.
Anna Mroczkowski, the content distributor, gives us insight into her role and the importance of content distribution in serving the buying journey.
When it comes to reaching this audience and growing the company Nilanjay, growth marketing manager, prioritizes a value-based buying journey.
Wally Schlaege dives into how they certainly practice what they preach; driving growth and conversions through interactive gamification.
Brandon Most, Head of Marketing, and the team prioritize frictionless conversion goals that suit any buying journey stage.
Delivery Solutions ensures you create a post-purchase and end-to-end brand experience by providing retailers with out-of-the-box solutions.
Oliver Tarpey joins us to dive into the 3 different buyer personas they serve and what it takes to successfully reach and cater to them.
By building out a powerful and educational content strategy, Tilled can serve an independent discovery process and drive organic lead flow.
Educational-dependent buying journeys rely on informative and powerful content. So the team focuses on building trust rather than just selling.
Senior growth marketing manager, Ashley, always looking for growth marketing opportunities, is eager to elevate and optimize their website further.
Director of Sales and Marketing at Techdinamics, Maria Malesevic joins us to dive into her journey of understanding and communicating brand DNA.
The Head of Marketing, Lacey Miller dives into the importance of converting leads with user-generated content while supporting buying journeys.
The team is expanding buyer personas and looking to define conversion goals that support these different online buying journeys.
Influential partnerships help to drive word of mouth while Frazer also looks to build out and discover product-led growth opportunities.
Not every persona has the same narrative so Dan and the team look to establish and implement multi-faceted buying journeys.
As a growth marketer, we were eager to dive deeper into Mike’s efforts to serve these unique buying journeys and multi-sided personas.
As the Head of Marketing, Gloria dives into her mission to serve each buying journey stage with relevant and timely conversion goals.
The Marketing Lead, Robyn Ham gives us insights into marketing and growth within the cannabis dispensary industry; challenges, and opportunities.
COO and CRO, Danny Gal helps us understand the need for their platform and what it takes to serve and reach buyers in this industry.
To build trust INVRS leverages influencers to build a strong community while encouraging further growth through equity crowdfunding.
Ren and the team focus on their own help content that educates and drive awareness while being permanently relevant and needed.
Boxhub’s referral network plays a critical role in Hannah’s marketing efforts as they rightly pride themselves in social proof and reviews.
Content is critical in educating their audience, generating demand, and capturing leads while successfully reaching and building their own audience.