E-commerce
Introduction
In today’s episode, we will feature Jason Stutes BBQ Guys VP of Marketing & eCommerce. He will discuss how to improve the customer experience when buying a product.
BBQ Guys is an online retailer that offers grilling products like bbq grills and smokers, and other kitchen equipment. The company is based in Southern Louisiana. The store was launched in 1998 as The Grill Store and More and was later on renamed as the BBQ Guys.
Jason Stutes also mentioned in this podcast about understanding the customer’s intent. Stutes teaches you how to leverage a recommendation engine. If you want to increase your profit, take note of the important facts he mention. Enjoy…
