Introduction
Looking to turn your digital marketing efforts into a predictable, scalable growth lever that generates revenue? We welcomed Spencer Brennan, Director of Agency Sales and Marketing at Directive to dive into how that may be possible. Directive is a full-service digital marketing agency that stands out as a growth partner for many growing SaaS companies. Spencer dives into their own hyper-focused, hyper-refined, and hyper-personalized campaigns that drive growth. With a focus on quality content, paid media channels, incentivized campaigns, and cross-channel marketing; Spencer and the team seem to have struck the perfect balance between lead generation and conversion.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the amount of leads, reducing the customer acquisition cost or improving the lead quality – that’s why they are in growth at the first place. Reports from Gartner & real experience from our guests show that >70% of the buying journey is happening online while the competition for leads online is increasing.
The step-by-step Ebook guide below will help you to get started & analyse the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company.
Free AI-Powered Buying Journey Toolkit
Learn how to optimize your buying journey and speed up your revenue with top strategies and invaluable resources.
