Although still a debated and sometimes controversial topic, the cannabis industry is growing and businesses are working to break the typical stereotypes that come with it. Blackbird believes that adults should have safe access to cannabis and support the industry with their software and solutions that provide marketing tools and transportation solutions for cannabis operators. We were eager to speak with Jamal Barghouti, Director of Marketing who dives into their unique start and journey, marketing tools and solutions that they provide and leverage, and how clients find them.
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Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?