Navigating the landscape of the digital world and the rapid advancements in AI presents an ongoing challenge for those seeking to stay informed and relevant in an increasingly interconnected and transformative era. OMMAX is your go-to digital consultancy that specializes in digital strategy and transformation and believes everyone can become a digital leader. Benjamin Alaimo, the Director of Digital Marketing and expert in all things digital and technology, dives into his background in digital marketing, his experience with AI and Office intelligence, and the trends he sees in the AI landscape. He offers extensive insights into the dynamic growth of artificial intelligence (AI). With a background in fintech, cybersecurity, and SaaS, Ben highlights the commoditization of large language models (LLMs) and stresses the importance of customizing AI solutions through leveraging unique first-party data. He explores Meta’s new platform, “Threads,” its rapid growth, and monetization potential while emphasizing the retention challenge. Ben’s expertise culminates in strategic advice for businesses entering the AI landscape, underlining the necessity of aligning AI strategies with core objectives and allocating experimental budgets for emerging platforms. His insights collectively illuminate AI’s transformative trajectory and its implications for businesses in the digital age.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the amount of leads, reducing the customer acquisition cost or improving the lead quality – that’s why they are in growth at the first place. Reports from Gartner & real experience from our guests show that >70% of the buying journey is happening online while the competition for leads online is increasing.
The step-by-step Ebook guide below will help you to get started & analyse the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company.