In a crowded marketplace where competition is fierce, brands yearn to leave a mark on the minds of their audience, hoping to be remembered after the noise has settled. Marketwake, An award-winning growth marketing agency in Atlanta helps brands make their mark through data-driven creativity. Sammy Akoubian, Senior Digital Strategist, gives us more insight into how they focus on creating meaningful human interactions that enhance brand experiences. Marketwave employs a comprehensive array of acquisition channels to connect with their target audience and establish a strong digital presence. In addition to their expertise in SEO, they have embraced paid media strategies, particularly on platforms like LinkedIn, to engage core decision-makers and enhance brand visibility. Recognizing the power of video marketing, Marketwave leverages this medium to effectively communicate their unique value proposition and differentiate itself in the competitive landscape. Moreover, their recently rebranded website serves as a central hub to showcase their brand, culture, and values, enabling them to attract and captivate potential clients while providing a seamless user experience and emphasizing their human-centric approach.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the amount of leads, reducing the customer acquisition cost or improving the lead quality – that’s why they are in growth at the first place. Reports from Gartner & real experience from our guests show that >70% of the buying journey is happening online while the competition for leads online is increasing.
The step-by-step Ebook guide below will help you to get started & analyse the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company.