Be Consistently Visible to the Right Customers | Interview with Dean Seddon from Maverrik
Maverrik are not only consistently visible in the same spaces that their customers are but they balance their marketing for different audiences.
Understand the Signals of a Buyer’s Interest Before Engaging | Interview with Peter Mahoney from Plannuh
By listening and watching signals of a buyer’s interest Peter engages at the right time, at a time that they are ready, converting them into quality leads.
VSL Utilized Pathmonk to Increase Lead Conversions by +138%
1 min Time to Live on Website + 1 % CONVERSIONS COMPANY: The well-oiled machine that is Virtual Sales LTD uses years of experience, streamlined processes, and new technology to…
Allow Your Website to Function as a Conversion Engine| Interview with Thomas Armitage from Site-Seeker
As word-of-mouth and referrals is Site-Seeker's biggest form of client acquisition they allow their website to function as a conversion engine.
Automate the Buyer Journey to Acquire Quality Leads | Interview with Danny Peters from milkymap
Danny Peters turns his focus to their own journeys, hoping to automate their buyer journey for enterprises in order to acquire all-important quality leads.
Turn Visitors into Conversions by Analyzing Visitor Behavior | Interview with Darrell Evans from YokelLocal
Darrell Evans ensures us that they 'eat their own cooking' when it comes to their own marketing. Their special ingredient is analyzing visitor behavior.
Offer Clear Landing Pages for Different Buyer Personas | Interview with Joe Watson from Voxburner
Voxburner has a wide variety of clients and content on their website, they have to provide optimal clarity in order to target different buyer personas.
Is Your SEO Development Engaging Quality Leads? | Interview with Hiba Amin from SoapBox
Soap Box has converted quality leads through its ingenious SEO development. Through their intelligent buying journey, they have very satisfied customers.
Why High-Quality and Detailed Information is Powerful | Interview with Kenneth Balog from CloudQnect
CloudQnect values and utilizes high-quality and detailed information, although they can't help but wonder where their clients are in the buying journey.
The Consideration Stage: Strategies and Types of Content
Table of contents: After successfully implementing content for the buyer’s journey’s awareness stage, your target audience is now familiar with the source of their problem or pain-point. This target audience…
The Awareness Stage: Strategies and Types of Content
Table of contents: Consumers can’t purchase products or services from your business if they don’t know these items exist. This is where understanding the elements making up the buyer’s journey…
CTA (Call-to-action): What it is and How to Use it
Table of contents: What is a call to action? The term is commonly used, especially in connection with marketing, but there’s a certain art to crafting the perfect call to…
InSync Generates +154% More Conversions with Pathmonk
1 min Time to Live on Website + 1 % CONVERSIONS COMPANY: InSync Physio provides integrated, patient-centred health care clinics. Insync is a Physio- and Rehabilitation centre with clinic locations…
How ZalaSprings used Pathmonk to achieve 90% higher conversions for real-estate requests
1 min Time to Live on Website + 1 % CONVERSIONS COMPANY: Zala Springs Golf Resort is an outstanding real estate development in Hungary on 160 acres of land. In…
6 Essential Lead Qualification Tools
Table of contents: When you can efficiently and effectively qualify your leads across all your marketing and sales initiatives, you will give your team more time to focus their efforts…
How Stone Marketing doubled inbound leads leads from the website
1 min Time to Live on Website + 1 % CONVERSIONS COMPANY: The Colorado based team at Stone Marketing Strategy helps businesses to plan and define their marketing strategy, from…
How Project Vanguards modernised the buying experience & increased conversions by +240%
1 min Time to Live on Website + 1 % CONVERSIONS COMPANY: Headquartered in San Antonio, Texas, Project Vanguards LLC is specializing in PMP (Project Management Professional) and ACP (Agile…
What Is Conversion Marketing and How Do You Actually Do It?
Table of contents: Very often, companies fixate on traffic rather than revenue. The assumption is simply that if they have a constant stream of visitors to the website, the revenue…
How Pathmonk helped SEO.com Achieve a +39% Lift in Qualified Sales Proposals
1 min Time to Live on Website + 1 % QUALIFIED SALES PROPOSALS SENT COMPANY: SEO.com is an Internet marketing firm that helps businesses both large and small harness the…
How to Measure Conversion Rate
Table of contents: Your website’s conversion rate is an extremely important metric that needs to be measured and tracked in order to gain important insights into your website’s performance. You…
How PPC Protect Used Pathmonk To Increase Demo Requests By +30%
1 min Time to Live + 1 % Demo Requests COMPANY: PPC Protect is here to shake up the click fraud protection & ad verification industry. They the built world’s…
Why CloudLead Switched From Drift Chat To Pathmonk To Book More Demos & Save Sales Rep Time
1 min Time to Live + 1 % LEADS COLLECTED – 1 % Time Spend on Chat COMPANY: Cloudlead is a US-based B2B data company with a vision to empower…
How Ordway (SaaS) Increased Inbound Demo Requests By +50%
1 min Time to Live + 1 % Demos Requests COMPANY: Ordway is a high-growth SaaS company based in Washington DC working on the world’s most effective billing and finance…
Saas demo or trial – How to think about your call to action? I Interview with Bobby Martin from Vertical IQ
SaaS On all major Podcasting platforms: iTunes/Apple Podcast Spotify Google Podcasts Introduction Bobby Martin’s is co-founder and CEO of Vertical IQ, a leading provider of industry research insight for banks,…
How CBMA Implemented Pathmonk To Increase Qualified Leads By +61%
1 min Time to Live + 1 % Leads COMPANY: CB*MA was founded in 2007 by Academy Award award-winning hair and make-up designer, Christine Blundell, to share the experience and…
What is Lead Qualification & How It Helps Boost Website Conversions
Table of contents: One of the most important parts of running a business is finding people to buy your product or service. There are different avenues to find leads for…
How to Increase Conversion Rate in the E-Learning Market
Table of contents: E-learning – the process of studying subjects through mainly technological resources – has been on the rise for many years now. Educational institutions, home schoolers, corporate training…
Offering a product free trial, demo or both? I Interview with Bostjan Bregar from Loop
SaaS On all major Podcasting platforms: iTunes/Apple Podcast Spotify Google Podcasts Introduction Bostjan is passionate about his latest venture that helps businesses and entrepreneurs adopt high performance teamwork using disruptive…
How to shorten time from website visit to website lead I Interview with Karl Groves from Tenon
SaaS On all major Podcasting platforms: iTunes/Apple Podcast Spotify Google Podcasts Introduction Karl Gowens is the CEO of Tenon. Tenon aims to build the best accessibility testing tools on the…
How to increase demo bookings? | Interview with Sean Leonard from Active Demand
Marketing Solution On all major Podcasting platforms: iTunes/Apple Podcast Spotify Google Podcasts Introduction In today’s episode, we are talking to Sean Leonard who is the CEO and co-founder of ActiveDEMAND.…