As the world and businesses get more global and remote communication and language access are essential. Boostlingo helps organizations increase language access and improve global communication through innovative interpretation technology. We appropriately welcomed, the Director Of Communications, Madie Leon Riley, to dive deeper into the important work they’re doing. But how do they successfully reach that audience and serve their prospects? The team works hard to understand the buyer’s needs to create a website that is supporting and enhancing the buying experience. While Boothlingo’s website primarily acts as a confirmation for direct traffic generated through word-of-mouth and organic searches, Madie looks to take it to the next level with content that can extend and support the buying journey from awareness all the way to conversion.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the amount of leads, reducing the customer acquisition cost or improving the lead quality – that’s why they are in growth at the first place. Reports from Gartner & real experience from our guests show that >70% of the buying journey is happening online while the competition for leads online is increasing.
The step-by-step Ebook guide below will help you to get started & analyse the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company.