The Importance of Appropriate CTAs for Each Buyer Journey Stage | Interview with Meredith Kucherov from CoderPad

The Importance of Appropriate CTAs for Each Buyer Journey Stage Interview with Meredith Kucherov from CoderPad

We’ve welcomed the team of CoderPad to the show before but we were eager to learn more from the content marketing perspective. CoderPad is a technical interview platform for leading development teams to ultimately create a better interviewing process. We’ve spent some time reiterating the importance of appropriate CTAs and our guest today was sure to acknowledge the importance of addressing each buyer journey stage. As the Senior Content Strategist, Meredith Kucherov is focused on top-of-funnel content and catering to the needs of each prospect based on their buyer journey stage. 

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