Skip to content
  • Products
    • Pathmonk Accelerate
    • Boost your website conversions by +50% with hyper-personalized experiences
    • Pathmonk Intelligence
    • Smart website analytics in one unified hub: user intent, buying journey, and attribution
    • Pathmonk Retargeting
    • Cookieless retargeting based on your users’ intent to maximize your ads ROI
    • Pathmonk Climate
    • Automatically offset your website’s digital footprint with certified green projects
  • Pricing
  • Customer Stories
  • Resources
    • Why Pathmonk Intelligence
    • Podcast
    • Blog
    • Solutions
      • Website
      • Uplift Website Conversions
      • Pre-qualify Leads
      • High Conversion Landing Page
      • Analytics
      • Buying Journey Report
      • E-commerce
      • Increase Cart Completion & Sales
      • Agency
      • CRO – Conversion Rate Optimization
      • Use Cases
      • By Role
        • For Marketing Teams
        • For Sales Teams
      • By Technology
        • Intent-based Conversion Funnel
        • Landing – Customer Journey Mapping
        • Book Qualified Demos & Consultations Instantly
        • Access Lead Insights & Attribution
        • Automatically Increase Conversions
    • Help Center
    • Become a Partner
    • Referral Program
We use cookies to ensure that we give you the best experience on our website.
Pathmonk Logo Transparent
Pathmonk | Web Assistant
  • Products
    • Pathmonk Accelerate
    • Boost your website conversions by +50% with hyper-personalized experiences
    • Pathmonk Intelligence
    • Smart website analytics in one unified hub: user intent, buying journey, and attribution
    • Pathmonk Retargeting
    • Cookieless retargeting based on your users’ intent to maximize your ads ROI
    • Pathmonk Climate
    • Automatically offset your website’s digital footprint with certified green projects
  • Pricing
  • Customer Stories
  • Resources
    • Why Pathmonk Intelligence
    • Podcast
    • Blog
    • Solutions
      • Website
      • Uplift Website Conversions
      • Pre-qualify Leads
      • High Conversion Landing Page
      • Analytics
      • Buying Journey Report
      • E-commerce
      • Increase Cart Completion & Sales
      • Agency
      • CRO – Conversion Rate Optimization
      • Use Cases
      • By Role
        • For Marketing Teams
        • For Sales Teams
      • By Technology
        • Intent-based Conversion Funnel
        • Landing – Customer Journey Mapping
        • Book Qualified Demos & Consultations Instantly
        • Access Lead Insights & Attribution
        • Automatically Increase Conversions
    • Help Center
    • Become a Partner
    • Referral Program
Sign in
Get a Demo
Pathmonk Logo Transparent
Pathmonk | Web Assistant
How to Centralize and Understand Customer Feedback Interview with Deniz Kuran from Idiomatic
  • Lindsay Dowling
  • February 8, 2023

How to Centralize and Understand Customer Feedback | Interview with Deniz Kuran from Idiomatic

Deniz Kuran dives into Idiomatic's mission to help unlock the “why” behind customer feedback while turning data into actionable insights.
Shaping The Buying Journey Through Compelling Product Positioning Interview with Arry Pandher from GrantMe
  • Lindsay Dowling
  • February 6, 2023

Shaping The Buying Journey Through Compelling Product Positioning | Interview with Arry Pandher from GrantMe

Arry has worked hard to understand and shape the buying journey through compelling product positioning and clear value propositions.
Responsive & Personalized Content To Support the Buyer’s Journey Interview with Chanyu Kuo from EdgeNext
  • Lindsay Dowling
  • February 2, 2023

Responsive & Personalized Content To Support the Buyer’s Journey | Interview with Chanyu Kuo from EdgeNext

Chanyu discusses the importance of responsive and personalized content that creates a frictionless buying journey and is key to user experience.
Executing Value-Based Messaging for Each Buying Persona Interview with Sergio Zuniga from Blitz
  • Lindsay Dowling
  • January 31, 2023

Executing Value-Based Messaging for Each Buying Persona | Interview with Sergio Zuniga from Blitz

Sergio Zuniga joins us to dive into the personas they serve and the teams' efforts to execute value-based messaging for each buying persona.
Insights Into Supporting & Converting Longer Buying Journeys Interview with Jaimin Shukla from Credentially
  • Lindsay Dowling
  • January 26, 2023

Insights Into Supporting & Converting Longer Buying Journeys | Interview with Jaimin Shukla from Credentially

With longer buying journeys like this, Dr. Jaimin Shukla provides us with real-life insights into both attracting and converting these personas.
The Role of a Content Distributor in Serving the Buying Journey Interview with Anna Mroczkowski from MASV
  • Lindsay Dowling
  • January 24, 2023

The Role of a Content Distributor in Serving the Buying Journey | Interview with Anna Mroczkowski from MASV

Anna Mroczkowski, the content distributor, gives us insight into her role and the importance of content distribution in serving the buying journey.
Defining & Executing Frictionless Conversion Goals Interview with Brandon Most from GoLinks
  • Lindsay Dowling
  • January 18, 2023

Defining & Executing Frictionless Conversion Goals | Interview with Brandon Most from GoLinks

Brandon Most, Head of Marketing, and the team prioritize frictionless conversion goals that suit any buying journey stage.
How to Successfully Cater to 3 Different Buyer Personas Interview with Oliver Tarpey from Connectd
  • Lindsay Dowling
  • January 16, 2023

How to Successfully Cater to 3 Different Buyer Personas | Interview with Oliver Tarpey from Connectd

Oliver Tarpey joins us to dive into the 3 different buyer personas they serve and what it takes to successfully reach and cater to them.
Serving Longer Educational-Dependent Buying Journeys Interview with Alex Hewko from Software Secured
  • Lindsay Dowling
  • January 12, 2023

Serving Longer Educational-Dependent Buying Journeys | Interview with Alex Hewko from Software Secured

Educational-dependent buying journeys rely on informative and powerful content. So the team focuses on building trust rather than just selling.
Understanding Brand DNA and Communicating the ‘Why’ Effectively Interview with Maria Malesevic from Techdinamics
  • Lindsay Dowling
  • January 10, 2023

Understanding Brand DNA and Communicating the ‘Why’ Effectively | Interview with Maria Malesevic from Techdinamics

Director of Sales and Marketing at Techdinamics, Maria Malesevic joins us to dive into her journey of understanding and communicating brand DNA.
Expanding Buyer Personas & Serving Those Online Buying Journeys Interview with Christina Leahy from Glean
  • Lindsay Dowling
  • January 6, 2023

Expanding Buyer Personas & Serving Those Online Buying Journeys | Interview with Christina Leahy from Glean

The team is expanding buyer personas and looking to define conversion goals that support these different online buying journeys.
Establishing & Implementing Multi-Faceted Buying Journeys Interview with Dan White from Soapbox
  • Lindsay Dowling
  • January 4, 2023

Establishing & Implementing Multi-Faceted Buying Journeys | Interview with Dan White from Soapbox

Not every persona has the same narrative so Dan and the team look to establish and implement multi-faceted buying journeys.
Nailing the Conversion Goal for Each Buying Journey Stage Interview with Gloria Gabriela de Rosa from Simera
  • Lindsay Dowling
  • January 2, 2023

Nailing the Conversion Goal for Each Buying Journey Stage | Interview with Gloria Gabriela de Rosa from Simera

As the Head of Marketing, Gloria dives into her mission to serve each buying journey stage with relevant and timely conversion goals.
What it Takes To Serve and Reach Buyers in Heavily Regulated Organizations Interview with Danny Gal from Clausematch
  • Lindsay Dowling
  • December 29, 2022

What it Takes To Serve and Reach Buyers in Heavily Regulated Organizations | Interview with Danny Gal from Clausematch

COO and CRO, Danny Gal helps us understand the need for their platform and what it takes to serve and reach buyers in this industry.
Making Help Content the Cornerstone of Your Buying Journey Interview with Ren Taylor from Heretto
  • Lindsay Dowling
  • December 27, 2022

Making Help Content the Cornerstone of Your Buying Journey | Interview with Ren Taylor from Heretto

Ren and the team focus on their own help content that educates and drive awareness while being permanently relevant and needed.
Educating, Generating Demand & Capturing Leads With Powerful Content Interview with Tyson Wigfall from Breakthrough
  • Lindsay Dowling
  • December 16, 2022

Educating, Generating Demand & Capturing Leads With Powerful Content | Interview with Tyson Wigfall from Breakthrough

Content is critical in educating their audience, generating demand, and capturing leads while successfully reaching and building their own audience.
Insights Into Personalizing eCommerce Buying Journeys Interview with Chantelle Campbell from Granify
  • Lindsay Dowling
  • December 14, 2022

Insights Into Personalizing eCommerce Buying Journeys | Interview with Chantelle Campbell from Granify

Personalization is critical for eCommerce buying journeys in order to drive performance and better customer outcomes.
Serving an Independent & Self-Service Discovery Journey Interview with Alice Ko from Resolve
  • Lindsay Dowling
  • December 12, 2022

Serving an Independent & Self-Service Discovery Journey | Interview with Alice Ko from Resolve

Consumers want quick and unconflicted discovery journeys where they can research and decide independently and Alice Ko, is sure to provide that.
Leveraging High-Intent Channels & Community Growth Interview with Yassir Semlali from Orka
  • Lindsay Dowling
  • December 9, 2022

Leveraging High-Intent Channels & Community Growth | Interview with Yassir Semlali from Orka

A prospect or customer will always remember an exceptional user experience over pricing pages, fancy jargon, and messaging.
Driving Elevated User Experiences Through Content & Communication Interview with Krista Jo Boyum from SportsDigita
  • Lindsay Dowling
  • December 7, 2022

Driving Elevated User Experiences Through Content & Communication | Interview with Krista Jo Boyum from SportsDigita

A prospect or customer will always remember an exceptional user experience over pricing pages, fancy jargon, and messaging.
Why an Exceptional User Experience Trumps Copywriting Interview with Austin Hille from Carmigo
  • Lindsay Dowling
  • December 5, 2022

Why an Exceptional User Experience Trumps Copywriting | Interview with Austin Hille from Carmigo

A prospect or customer will always remember an exceptional user experience over pricing pages, fancy jargon, and messaging.
How to Position a Suite of Products & Build A Brand Story on One SaaS Website Interview with Kara Crissman from Gravyty
  • Lindsay Dowling
  • December 1, 2022

How to Position a Suite of Products & Build A Brand Story on One SaaS Website | Interview with Kara Crissman from Gravyty

We were eager to learn how Kara leverages their website to build a brand story and serve valuable content that goes beyond just a sales website.
Community-Powered Marketing and Data-Driven Personalized Engagement Interview with Christoph Knudsen from Vesta
  • Lindsay Dowling
  • November 29, 2022

Community-Powered Marketing and Data-Driven Personalized Engagement | Interview with Christoph Knudsen from Vesta

We were eager to learn how Vesta grows and connects with its own audience while driving personalized engagement with Christoph Knudsen.
Aligning Content and CTAs With Your Buyers Journey Interview with Caitlin Allen from OpenComp
  • Lindsay Dowling
  • November 25, 2022

Aligning Content and CTAs With Your Buyers Journey | Interview with Caitlin Allen from OpenComp

Powerful content and appropriate CTAs that are aligned with their buyers journey encourage organic growth and value-first marketing.
Improving & Serving Longer Buying Journeys in a New Category Interview with Jonathan Tasman from Spec
  • Lindsay Dowling
  • November 23, 2022

Improving & Serving Longer Buying Journeys in a New Category | Interview with Jonathan Tasman from Spec

We were eager to learn more about serving these buying journeys in a new category from the Senior Marketing Manager, Jonathan Tasman.
The Need For Personalization & Appropriate CTAs To Increase Conversions Interview with Samantha Stone Avneri from Regpack
  • Lindsay Dowling
  • November 17, 2022

The Need For Personalization & Appropriate CTAs To Increase Conversions | Interview with Samantha Stone Avneri from Regpack

Through her years of experience, Samantha prioritizes personalization and the need for appropriate CTAs in order to increase conversions.
Shifting From Conversion-Based Marketing to Value-Based Marketing Interview with Lorena Martínez Cure from Parabol
  • Lindsay Dowling
  • November 15, 2022

Shifting From Conversion-Based Marketing to Value-Based Marketing | Interview with Lorena Martínez Cure from Parabol

By shifting from a conversion-based focus to value-based marketing, the team is able to provide content that increases brand awareness.
Insights Into the World of PR and Partnerships Interview with Joy Teddy from Analog Teams
  • Lindsay Dowling
  • November 11, 2022

Insights Into the World of PR and Partnerships | Interview with Joy Teddy from Analog Teams

Public Relations and Partnerships Manager, Joy Teddy joins us to dive into the world of PR and the importance of messaging.
Serving Customers & Innovating in the Managed Print Services Industry Interview with Rob Farrell from SmartPrint
  • Lindsay Dowling
  • November 9, 2022

Serving Customers & Innovating in the Managed Print Services Industry | Interview with Rob Farrell from SmartPrint

The VP of sales and marketing, Rob Farrell joins us to dive into what it takes when serving customers in the industry.
The Future of Marketing Attribution, Cookies, and Understanding Customer Journeys Interview with Ben Ó Mathúin from SegmentStream
  • Lindsay Dowling
  • November 7, 2022

The Future of Marketing Attribution, Cookies, and Understanding Customer Journeys | Interview with Ben Ó Mathúin from SegmentStream

Ben Ó Mathúin joins us to dive into the inception of SegmentStream and the important role it plays in the future of marketing attribution.
1 2 3 4 … 15
Next
pathmonk capterra top
hubspot partner
Get in Touch
Contact us at hello@pathmonk.com
  • Products
    • Pathmonk Accelerate
    • Pathmonk Intelligence
    • Pathmonk Retargeting
    • Pathmonk Climate
  • Solutions
    • Increase Conversions
    • Turns More Visitors into MQL
    • Pre-Qualify Leads
    • Book Demos & Consultations Instantly
  • Company
    • About
    • Blog
    • Podcast
    • Help Center
    • Careers
    • Become a Partner
    • Referral Program
  • Legal
    • Security Information
    • GDPR

Copyright © 2023 Pathmonk   Imprint

Twitter Instagram LinkedIn