As our modern and digital age demands more and expects more are we not always on the hunt for engaging and impactful digital experiences? Helping people create unforgettable experiences is GooseChase; an online platform that helps organizers create and run digital scavenger hunt experiences through players’ mobile devices. The Head of Marketing, Katie Canton dives into their mission of making remote work, education, and team builds, etc. fun. Reminding us that there’s a little of Goosechase for everyone. As GooseChase makes a name for itself and word of mouth plays a critical role in Katie’s growth marketing efforts she dives into her strategies for generating, influencing, and leveraging purchase intent.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?