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Buying Journey Optimization | Pathmonk
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  • Products
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    • Boost your website conversions by +50% with hyper-personalized experiences
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Buying Journey Optimization | Pathmonk
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Growth Through Value-Driven Content & a Powerful Referral Network Interview with Hannah Swinkin from BoxHub
  • Lindsay Dowling
  • December 26, 2022

Growth Through Value-Driven Content & a Powerful Referral Network | Interview with Hannah Swinkin from BoxHub

Boxhub’s referral network plays a critical role in Hannah’s marketing efforts as they rightly pride themselves in social proof and reviews.
2 Key Digital Marketing Strategies to Generate Inbound Leads Interview with Lucy Brook from Applicaa
  • Lindsay Dowling
  • December 15, 2022

2 Key Digital Marketing Strategies to Generate Inbound Leads | Interview with Lucy Brook from Applicaa

Applicaa quickly addresses the pain points this industry faces in interactive and personable ways to generate inbound leads.
Increase Website Engagement Through Community & Storytelling Interview with Franisha Hayes and Vannesa Bratton from KMJ
  • Lindsay Dowling
  • December 13, 2022

Increase Website Engagement Through Community & Storytelling | Interview with Franisha Hayes and Vannesa Bratton from KMJ

Franisha and Vanessa look to increase website engagement by highlighting their community involvement and telling powerful stories.
Omnichannel Growth Marketing in the Recruiting Space Interview with Joseph Cole from Glider
  • Lindsay Dowling
  • December 8, 2022

Omnichannel Growth Marketing in the Recruiting Space | Interview with Joseph Cole from Glider

VP of Marketing, Joseph Cole, dives into their omnichannel growth marketing efforts that serve an industry-agnostic audience.
How to Structure an Effective, Growth-Focused Content Strategy Interview with  Jack Barton from babelforce
  • Lindsay Dowling
  • December 6, 2022

How to Structure an Effective, Growth-Focused Content Strategy | Interview with  Jack Barton from babelforce

Jack gives us insight into their content-led approach and how education sets the foundation of any content strategy, specifically for a novel solution.
Creating Authentic Buying Experiences To Influence Decision Makers Interview with Richard Donaldson from Requis
  • Lindsay Dowling
  • December 2, 2022

Creating Authentic Buying Experiences To Influence Decision Makers | Interview with Richard Donaldson from Requis

Richard excitedly speaks to us about the industry he has been serving over the last few years and what it takes to truly influence decision makers.
Driving Growth Through Customer Advocacy & Tailored User Experiences Interview with Shanece Grant from Gardenpatch
  • Lindsay Dowling
  • November 30, 2022

Driving Growth Through Customer Advocacy & Tailored User Experiences | Interview with Shanece Grant from Gardenpatch

Our core mission should not be simply increasing conversions but also increasing customer advocacy; a powerful tool for driving growth.
Rapid Growth Through Powerful Messaging & Content Marketing Interview with Marie Forshaw from Apprentice
  • Lindsay Dowling
  • November 28, 2022

Rapid Growth Through Powerful Messaging & Content Marketing | Interview with Marie Forshaw from Apprentice

Marie Forshaw provides us with more insight into serving this industry and the incredible exponential growth they have been a part of.
How to Combine Offline & Online Campaigns for Rapid Growth Interview with Noa Dekel from Bubble
  • Lindsay Dowling
  • November 24, 2022

How to Combine Offline & Online Campaigns for Rapid Growth | Interview with Noa Dekel from Bubble

The Head of Marketing, Noa Dekel joins us to dive into their rapid growth efforts and what it takes to serve both B2C and B2B customers.
The Ins and Outs of A Customer Marketing Role Interview with Shannon Howard from PeopleGrove
  • Lindsay Dowling
  • November 22, 2022

The Ins and Outs of A Customer Marketing Role | Interview with Shannon Howard from PeopleGrove

Shannon Howard, customer marketing manager at PeopleGrove dives into her unique role and what it means for PeopleGrove’s future growth.
Combining Inbound Marketing, Channel Partnerships, and Outbound Efforts to Drive Growth Interview with Daniel Griffin from Userful
  • Lindsay Dowling
  • November 21, 2022

Combining Inbound Marketing, Channel Partnerships, and Outbound Efforts to Drive Growth | Interview with Daniel Griffin from Userful

The VP of Marketing, Daniel Griffin dives into their efforts to drive growth and how they reach different industries to serve their audiences best.
Industry Spotlight Growth Marketing in the Wholesale Electronics Space Interview with Joshua Nzewi from Eze
  • Lindsay Dowling
  • November 18, 2022

Industry Spotlight: Growth Marketing in the Wholesale Electronics Space | Interview with Joshua Nzewi from Eze

CEO and Co-founder, Joshua Nzewi dive into the 2 verticals they serve and their growth marketing efforts to reach these audiences.
Powerful Growth Through Word-of-Mouth and Testimonials Interview with Van Riviere from Tablet Command
  • Lindsay Dowling
  • November 16, 2022

Powerful Growth Through Word-of-Mouth and Testimonials | Interview with Van Riviere from Tablet Command

The CEO, Van Riviere, dives into the inception of Tablet Command and their efforts to drive powerful growth strategies.
The Role of Messaging and Positioning in Growth Marketing Interview with Domitille Dien from Zelros
  • Lindsay Dowling
  • November 14, 2022

The Role of Messaging and Positioning in Growth Marketing | Interview with Domitille Dien from Zelros

Domitille helps us understand the importance of messaging and positioning in their efforts to increase online customer retention and traffic.
The Ins & Outs of Global Revenue Operations Interview with Michael Canty from Contractbook
  • Lindsay Dowling
  • November 10, 2022

The Ins & Outs of Global Revenue Operations | Interview with Michael Canty from Contractbook

Michael Canty, Head of Global Revenue Operations, dives into their growth strategies and the critical role of community-led initiatives.
Growing and Serving Personas in the Web2 & Web3 Space Interview with Christopher White from Dedoco
  • Lindsay Dowling
  • November 8, 2022

Growing and Serving Personas in the Web2 & Web3 Space | Interview with Christopher White from Dedoco

The VP of Marketing, Christopher White dives into growing and serving personas in both the web2 and web3 space in order to scale appropriately.
Unbiased & Value-Driven Growth as a Service Business Interview with Keven Ellison from AIS-NOW
  • Lindsay Dowling
  • November 3, 2022

Unbiased & Value-Driven Growth as a Service Business | Interview with Keven Ellison from AIS-NOW

Keven Ellison, Vice President of Marketing dives into the world of service and how they have shifted to online, value-driven growth.
Driving Social Growth Through Community & Relationships Interview with Jordan Tennenbaum from Slim.AI
  • Lindsay Dowling
  • November 1, 2022

Driving Social Growth Through Community & Relationships | Interview with Jordan Tennenbaum from Slim.AI

Jordan Tennenbaum, Social Media, and Content Marketing Manager puts people at the core of Slim.AI’s social growth efforts.
Managing and Adapting to Rapid Growth & Expansion Interview with Niklas Dorn from Filestage
  • Lindsay Dowling
  • October 28, 2022

Managing and Adapting to Rapid Growth & Expansion | Interview with Niklas Dorn from Filestage

CEO and co-founder, Niklas Dorn dives into the inception of Filestage and what it takes to manage rapid growth and expansion.
Driving Growth & Positioning as a New Product Category Interview with Jennifer Harris-Kroll from Anthill
  • Lindsay Dowling
  • October 27, 2022

Driving Growth & Positioning as a New Product Category | Interview with Jennifer Harris-Kroll from Anthill

The director of growth, Jennifer Harris-Kroll, dives into driving growth at Anthill and what it takes to support and reach prospects as a new category.
Meaningful Growth Through Emotional and Intellectual User Engagement Interview with Jared Yellin from Project 10K
  • Lindsay Dowling
  • October 25, 2022

Meaningful Growth Through Emotional and Intellectual User Engagement | Interview with Jared Yellin from Project 10K

With a focus on creating meaningful growth Project, 10K creates experiences and content that connects to users both emotionally and intellectually.
What It Means To Truly Elevate The Customer Experience Interview with Ryan Millman from UnDigital
  • Lindsay Dowling
  • October 21, 2022

What It Means To Truly Elevate The Customer Experience | Interview with Ryan Millman from UnDigital

Co-founder and CEO, Ryan Millman, gives us more insight into UnDigital’s inception and its mission to truly elevate the customer experience.
Successfully Driving Outbound Strategies Alongside Inbound Efforts Interview with JT Tompkins from Herrmann
  • Lindsay Dowling
  • October 19, 2022

Successfully Driving Outbound Strategies Alongside Inbound Efforts | Interview with JT Tompkins from Herrmann

The team is refining the target audience and optimizing messaging while successfully driving outbound strategies alongside their inbound efforts.
How to Transition a Growth Engine from Outbound to Inbound Interview with Pete Eisen from Claira
  • Lindsay Dowling
  • October 17, 2022

How to Transition a Growth Engine from Outbound to Inbound | Interview with Pete Eisen from Claira

With such a unique solution and new category, we were eager to learn more about this growth engine from the VP of Sales, Pete Eisen.
Growth Marketing Insights to Better Serve Varying Buyer Personas Interview with Kembra Howell from SitePro
  • Lindsay Dowling
  • October 13, 2022

Growth Marketing Insights to Better Serve Varying Buyer Personas | Interview with Kembra Howell from SitePro

Kembra Howell, Marketing manager, gives an overview of the different industries they serve and how this creates varying buying personas.
How to Successfully Drive Awareness For Your Web App Interview with Sierra Dowd from Sesh
  • Lindsay Dowling
  • October 11, 2022

How to Successfully Drive Awareness For Your Web App | Interview with Sierra Dowd from Sesh

Head Of Marketing & Community, Sierra Dowd gives us insight into what it takes to drive awareness for their web app.
How to Grow a B2B Business With TikTok Ads Interview with Sheri Shiver from Lawn Buddy
  • Lindsay Dowling
  • October 7, 2022

How to Grow a B2B Business With TikTok Ads | Interview with Sheri Shiver from Lawn Buddy

It was exciting to hear how Lawn Buddy and the head of marketing, Sheri Shiver, have leveraged TikTok to grow a B2B business.
Align SEO & Content Marketing To Create Converting Buying Journeys Interview with Brittany Bronson from LinkGraph 1
  • Lindsay Dowling
  • October 5, 2022

Align SEO & Content Marketing To Create Converting Buying Journeys | Interview with Brittany Bronson from LinkGraph

Brittany Bronson, the Senior Content Strategist, dives into the critical role of content marketing and what it means to create converting content.
Leveraging Data-Driven Decisions To Drive Growth Interview with Jake Browett from Venture Forge
  • Lindsay Dowling
  • October 3, 2022

Leveraging Data-Driven Decisions To Drive Growth | Interview with Jake Browett from Venture Forge

As Venture Forge helps brands drive growth we wanted to discover more about their own journey in driving brand awareness.
Drive Growth Through Community Engagement and Customer Ambassadors Interview with Michael Pirovano from Alloy
  • Lindsay Dowling
  • September 29, 2022

Drive Growth Through Community Engagement and Customer Ambassadors | Interview with Michael Pirovano from Alloy

Michael Pirovano dives into the power of community engagement and customer ambassadors when growing an innovative solution.
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