Industry Spotlight: Growth Marketing in the Wholesale Electronics Space | Interview with Joshua Nzewi from Eze

Industry Spotlight Growth Marketing in the Wholesale Electronics Space Interview with Joshua Nzewi from Eze


We are solely reliant on technology. From the laptops that allow us to work remotely to the cell phones that keep us connected, we can no longer live without technology. But these purchases can cost dollars, so if we rely on them where can businesses go for affordable options? Eze is a B2B wholesale marketplace for smartphones, laptops, tablets, and other electronics. Streamlining the process and offering both wholesale prices and secondhand devices. The CEO and Co-founder, Joshua Nzewi dives into the 2 verticals they serve and their growth marketing efforts to reach these audiences. Having set a platform for wholesalers to find their customers, Joshua is ready to drive more awareness to their corporate vertical; to ensure they are seen as the number one solution for all a business’s technological needs.

On all major podcasting platforms

Take The Next Step on Your Growth Journey

Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.

The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?


Get The Buying Journey Guide

Read practical advice, best practices, and expert tips to help you become a master of your website's buying journey