The purchasing experience provided is key to a customer’s buying experience and it can quickly impact their choice to buy. At this stage, you want to simplify the purchasing process. Helping businesses sell faster and smarter is IRIS CRM; a leading payments industry platform that’s created to grow your business. The VP of Marketing, Ivan Szabo gives us a taste of his growth marketing insights in this niche and tight-knit industry. From brand recognition to valuable content to the tone of messaging to conversions our listeners step into the world of growth marketing in this industry.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?