Content is how your audience finds you. Creating quality, SEO-optimized content is how your audience chooses you. LinkGraph’s data-driven approach helps to transform websites into conversion machines. As an award-winning, full-service SEO, Digital Marketing, and Web Design Agency, we were eager to learn more from Senior Content Strategist, Brittany Bronson. Brittany is an award-winning writer with 10 years of experience. She dives into the critical role of content marketing and what it means to create converting content. Aligning the SEO and content marketing teams has been critical to supporting each buying-journey stage and producing a lead-generation tool; their website.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?