You know you’ve found success when you’ve taken a prospect with no knowledge of your product through the full buying journey into a customer and finally into an advocate for your business. Matt Valenti, Director of Customer Success, and Mike Cisar, Director of Marketing and Brand Strategy, have crafted and created a successful buying journey with Ryvit. Ryvit is here to accelerate your ability to leverage technology as a competitive advantage in the ever-evolving world of construction. Mike and Matt dive into the success of Ryvit and the importance of having one goal for both marketing and sales coupled with a content-rich website; creating a successful buying journey.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?