Transitioning From Cold Calling to Inbound Marketing | Interview with Muttley MccGwire from Fuzey

Transitioning From Cold Calling to Inbound Marketing Interview with Muttley MccGwire from Fuzey

Customers are everything but mismanaging contacts, forgetting appointments, and losing payments are detrimental to your success and leaves a bad taste in your customer’s mouth. Fuzey is a customer management software that helps local businesses strengthen their connection with the customers they serve. Serving SMEs and making their lives easier is the core mission at Fuzey and Growth Lead, Muttley MccGwire dives into the inception of the business and their efforts to build and develop the brand while connecting to their own customers. Outbound has driven its growth within the first year but Muttley is ready to dive deeper into the buying journey and fuel its inbound marketing strategies.

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Take The Next Step on Your Growth Journey

Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.

The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?

 

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Read practical advice, best practices, and expert tips to help you become a master of your website's buying journey