How an Authentic Website Supports the Customer Journey | Interview with Dan Schenker from Order Desk

How an Authentic Website Supports the Customer Journey Interview with Dan Schenker from Order Desk

Introduction

We often forget that people are behind the façade of a website, they are the ones working to execute business growth and helping customers. Focusing on their people and the strength of their support team is Order Desk. Order Desk has created an eCommerce order management app that helps to automate and streamline order workflows that include direct integrations with over 300+ third-party services. The Content and Strategy Lead, Dan Schenker discusses their successful growth through word of mouth and well-developed relationships. They look to continue to support the customer journey with the website by providing authenticity, clear messaging, and transparency.

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Take The Next Step on Your Growth Journey

Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.

The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?

 

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Read practical advice, best practices, and expert tips to help you become a master of your website's buying journey