60% of a buyer’s decision is made online and we need to ensure we support and influence that decision. With clear and enticing messaging, education and enriched content and optimized online experiences are crucial to growth and the buying journey. Driving educated-based growth is Head of Marketing and Events at Advisors’ Academy, Erika Wilson. With a vision to recruit other highly successful, motivated advisors and teach them how to achieve even higher levels of success Advisors’ Academy encourages growth through marketing, recruiting, coaching and operations. Listen in to learn more.
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Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?