Successful products and services are often born out of those who have experienced pains and frustrations themselves. Thundra is a software company built by developers for developers and quality engineers who want to develop, debug, test, and deliver modern microservices on the cloud. The Director of Marketing, Piril Kavlak, joined us to discuss how they leverage and optimize paid acquisition for their target audience, providing us with insights and tips into doing this successfully. Piril dives further into the importance of clear, value-adding, and targeted messaging coupled with simple website navigation and demo interaction.
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Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?