Support Varying Buyer Personas in their Purchasing Journey | Interview with Alec Rogers from Sembly AI

Support Varying Buyer Personas in their Purchasing Journey Interview with Alec Rogers from Sembly AI

Online meetings and discussions are essential to our business survival today. With the major transition and adaption to online meetings and events, during the pandemic, they are now embedded in our day-to-day company tasks. Sembly AI is a SaaS platform that uses AI to transcribe and analyze meetings, helping you focus on what matters most. Manager of Growth, Alec Rogers joins us to discuss his perspective on growth and how to support varying buyer personas with messaging, benefits, and value propositions.

Listen to the Episode

Take The Next Step on Your Growth Journey

Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.

The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?

 

Get The Buying Journey Guide

Read practical advice, best practices, and expert tips to help you become a master of your website's buying journey

Newsletter Updates

Enter your email address below to subscribe to our newsletter