SaaS Company On all major Podcasting platforms: iTunes/Apple Podcast​ Spotify Google Podcasts Introduction Raphael is the founder of SplitBase, a conversion optimization agency, who helps high-growth ecommerce companies such as Kiehl’s, L’Oreal, and BestSelf create and execute on conversion optimization and A/B testing programs. By doing this, they’re able to increase profits, revenue, and sales. Conversion optimization for high-end e-commerce companies, specifically in the lifestyle, skin-care and fashion industries is a unique discipline. Through landing page optimization, funnel optimization, voice of customer and persona research, and by creating improved user experience brands increase their marketing ROI and become customer-centric. Raphael