Experimenting with Marketing Channels to Optimize the Customer Journey | Interview with Dmytro Semonov from Sonovate
Dmytro emphasizes the importance of hitting every stage of the customer journey and experimenting with different marketing channels.
Dmytro emphasizes the importance of hitting every stage of the customer journey and experimenting with different marketing channels.
Richard dives into their customer and partner ecosystem and how they divide their resources among different strategies like partner marketing.
Morgan dives into the increase in inbound opportunity creation due to the increasingly digital buying journey and supporting that journey.
Their word-of-mouth marketing combines evidence-based content and a foolproof website that successfully supports the entire user’s journey.
The team at OneIMS showcases its credibility and value through an information-packed website; an essential resource for users.
Cris dives into how they’re unlocking growth through SEO, social media, and their B2B2C strategy, working with partners to promote their products.
Despite coming from a small town, Patrick enjoys the challenge of building a global marketing and go-to-market strategy.
Head of Growth, Steve O’Neil gives us insight into the audience they serve best while mastering client acquisition.
Nick gives us insight into their website and how they are continuously working on improving the storytelling aspect with value-based content.
Frans dives into partnership strategies and how they work closely with partners and tool vendors to deliver joint go-to-market strategies.
Evgenia, Senior Manager of Customer Experience and Strategic Initiatives, shares some advice for successful outbound messaging.
While their website plays a significant role in their customer journey, particularly in larger purchasing motions with enterprise customers.
Discover how intent data, combined with Artificial Intelligence, can help you create personalized and effective marketing campaigns.
David, the CEO, dives into their client acquisition channels, which include inbound and outbound strategies, like SEO and cold emails.
Julie dives into the role of their website in the customer journey, with a focus on providing intuitive content and opportunities to request demos.
How this global growth marketing agency that partners with product-led companies achieves high-volume, sustainable growth.
From email marketing to events, learn how to reach your target audience and drive conversions using the top-performing channels for B2B success.
Heidi gives us insight into the start-up challenges in this complex environment and their grassroots approach to reaching out to their audience.
It’s no surprise that educational content plays a critical role for Accredible; serving and empowering their independent buyers.
Greg gives us 3 essential steps to driving conversion rate optimization and overall growth. From the power of storytelling to marketing automation.
Craig, Head of Marketing, is ready to transform demand generation and focus on inbound marketing through quality and valuable content.
Kevin, head of growth marketing, helps us understand the power of a reward system and reviews in encouraging business growth.
Amir and the team are playing around with account-based marketing and public relations tactics for top-of-funnel awareness for media organizations.
Improve Google Ads conversion rate with these expert strategies. Learn how to optimize your campaigns, landing pages, and bidding strategies.
Spencer, Director of Agency Sales and Marketing, dives into their own hyper-focused, and hyper-personalized campaigns that drive growth.
Lindsay Brennan, the senior marketing specialist, dives into the challenges of promoting growth in a novel and technology-driven category.
From defining your customer profile to engaging with prospects, learn how to qualify leads, discover qualification tools, and improve sales efforts.
We were also eager to learn how Chris, the Director of Marketing, and the team execute their own customer experience and lead generation.
From crafting a compelling value proposition to leveraging social proof to SEO, learn key strategies that optimize a B2B landing page that converts.
Word of mouth is a powerful channel for Support on the Spot, with a combination of outbound outreach and inbound leads through their website.
Dmytro emphasizes the importance of hitting every stage of the customer journey and experimenting with different marketing channels.
Richard dives into their customer and partner ecosystem and how they divide their resources among different strategies like partner marketing.
Morgan dives into the increase in inbound opportunity creation due to the increasingly digital buying journey and supporting that journey.
Their word-of-mouth marketing combines evidence-based content and a foolproof website that successfully supports the entire user’s journey.
The team at OneIMS showcases its credibility and value through an information-packed website; an essential resource for users.
Cris dives into how they’re unlocking growth through SEO, social media, and their B2B2C strategy, working with partners to promote their products.
Despite coming from a small town, Patrick enjoys the challenge of building a global marketing and go-to-market strategy.
Head of Growth, Steve O’Neil gives us insight into the audience they serve best while mastering client acquisition.
Nick gives us insight into their website and how they are continuously working on improving the storytelling aspect with value-based content.
Frans dives into partnership strategies and how they work closely with partners and tool vendors to deliver joint go-to-market strategies.
Evgenia, Senior Manager of Customer Experience and Strategic Initiatives, shares some advice for successful outbound messaging.
While their website plays a significant role in their customer journey, particularly in larger purchasing motions with enterprise customers.
Discover how intent data, combined with Artificial Intelligence, can help you create personalized and effective marketing campaigns.
David, the CEO, dives into their client acquisition channels, which include inbound and outbound strategies, like SEO and cold emails.
Julie dives into the role of their website in the customer journey, with a focus on providing intuitive content and opportunities to request demos.
How this global growth marketing agency that partners with product-led companies achieves high-volume, sustainable growth.
From email marketing to events, learn how to reach your target audience and drive conversions using the top-performing channels for B2B success.
Heidi gives us insight into the start-up challenges in this complex environment and their grassroots approach to reaching out to their audience.
It’s no surprise that educational content plays a critical role for Accredible; serving and empowering their independent buyers.
Greg gives us 3 essential steps to driving conversion rate optimization and overall growth. From the power of storytelling to marketing automation.
Craig, Head of Marketing, is ready to transform demand generation and focus on inbound marketing through quality and valuable content.
Kevin, head of growth marketing, helps us understand the power of a reward system and reviews in encouraging business growth.
Amir and the team are playing around with account-based marketing and public relations tactics for top-of-funnel awareness for media organizations.
Improve Google Ads conversion rate with these expert strategies. Learn how to optimize your campaigns, landing pages, and bidding strategies.
Spencer, Director of Agency Sales and Marketing, dives into their own hyper-focused, and hyper-personalized campaigns that drive growth.
Lindsay Brennan, the senior marketing specialist, dives into the challenges of promoting growth in a novel and technology-driven category.
From defining your customer profile to engaging with prospects, learn how to qualify leads, discover qualification tools, and improve sales efforts.
We were also eager to learn how Chris, the Director of Marketing, and the team execute their own customer experience and lead generation.
From crafting a compelling value proposition to leveraging social proof to SEO, learn key strategies that optimize a B2B landing page that converts.
Word of mouth is a powerful channel for Support on the Spot, with a combination of outbound outreach and inbound leads through their website.
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