customer journey analytics
Understand how your prospects behave with AI-powered analytics
Like reading into your website visitors' minds, without the cookies. Get smart insights reports, the easy way.
Trusted by the industry-leading partners
Struggling with your customer journey analytics?
You just can't improve
what you can't measure
You are frustrated with GA4 and Tag Manager
If figuring out how a tool works takes more time than analyzing the data it delivers, you're not only wasting your precious time but also missing out on understanding what's happening on your website.
Your marketing attribution is keeping you up at night
There's nothing more frustrating for a marketer than not being able to accurately pinpoint how each channel or campaign have contributed towards a conversion, leading to underoptimized channels.
Your optimization efforts are based on assumptions
Relying on your gut instead of data results on updates that don't solve the real issues. Without clear insights, it's easy to make changes that don’t address the frictions affecting user experience.
how to understand your sales funnel with pathmonk
Master the complete customer journey and uncover growth opportunities
Make data-driven decisions that have a real impact on your revenue.
Let our AI analyze and predict your prospects' behavior.
Harness the full potential of predictive analytics
Pathmonk identifies patterns, drivers, friction points, and intent in real-time, giving you the most comprehensive picture of your customer journey. Our software even goes a step further and predicts what are the most likely actions your visitor will take.
With these behavioral insights, you can personalize your marketing more effectively, leading to higher conversion rates.
Get rid of attribution inconsistencies
Optimize your results by scaling the channels that work. Our algorithm ensures that you have a clear and accurate understanding of how each one of your marketing activities has contributed to conversions at every stage of your funnel, instead of having to check multiple sources.
Maximize efficiency, improve ROI, and cut waste.
Receive instant monitoring alerts and spot any anomaly
Stay ahead of potential issues with our real-time monitoring and instant alerts. Our software is constantly processing your performance and notices any anomalies, allowing you to address problems as soon as they arise.
Pathmonk also filters out spam traffic with advanced bot detection, keeping your analytics clean and consistent.
Get intuitive reports that are
easy to read and share
We’ve simplified the process of analyzing data with our intuitive reporting features. Our AI generates automated reports that translate your raw metrics into actionable insights and advice.
These analysis are designed to be easily shareable with non-technical teams, fostering collaboration and ensuring that everyone is on the same page when it comes to interpreting results.
Plug and play installation and one-click GA4 migration
Pathmonk’s installation process is designed to be straightforward and hassle-free. Our plug-and-play setup means you can get started in minutes without needing any technical know-how.
Migrating your data from GA4 is just as easy, thanks to our one-click integration tool that ensures a seamless upgrade to our analytics dashboard.
Cookieless technology for the highest-privacy compliance
We are completely cookieless, so our solutions are (and always will be) 100% compliant with privacy regulations.
Say goodbye to annoying cookie banners that frustrate your visitors’ experience, and to the hassle of implementing complex tracking tags.
analyze your customer journey with ai
How it works
1
Understand
We capture every interaction in your website and analyze how visitors behave.
2
Predict
We anticipate your website visitors future moves in real time based on our AI models.
3
Get insights
You receive actionable, easy-to-understand reports of what's happening on your website.
The prospect journey data is something Google Analytics has been missing. Being able to see how people are flowing through our funnels is great to give us insights into how we're doing with messaging.
Customer Stories
The fastest-growing companies trust Pathmonk
FAQ
Help &
Support
Traditional website analytics tools, like Google Analytics, typically provide you with a set of high-level metrics—things like page views, bounce rates, session duration, and traffic sources. While this data is useful for getting a general sense of how your website is performing, it only offers a surface-level view of what’s happening on your site. These metrics tell you what pages people are visiting and how long they stay, but they don’t give you the full story of how visitors are interacting with your content or why they may be leaving without converting.
Pathmonk takes it a step further by offering a more in-depth analysis of the entire customer journey, not just isolated actions. Instead of just counting page views, Pathmonk tracks how visitors move through your site—from their first interaction to their last. It provides a detailed map of each step they take, showing what they click on, what pages they spend time on, how they engage with specific content, and at which point they either convert or drop off. This level of insight allows you to understand the exact paths visitors are taking, which parts of the journey are working, and where friction points exist that might be preventing conversions.
No, unlike tools like Hotjar, Pathmonk doesn’t show you heatmaps because they provide only a surface-level view of activity, without revealing the deeper context.
Pathmonk takes a more advanced approach by focusing on real-time behavioral insights. Instead of simply tracking clicks, it analyzes how visitors move through your site, which content they interact with, and where they drop off. This helps you understand why visitors behave the way they do and what drives them to convert or leave.
This gives you actionable insights that go far beyond the static view that heatmaps provide, helping you make smarter decisions to boost engagement and conversions.
No, Pathmonk’s customer journey analytics are designed for ease of use. Our reports provide all the key data in a clear, visual format that’s easy to interpret, even if you’re not tech-savvy.
You don’t need to dive into complicated data or set up any coding. It’s all done for you, so you can focus on making decisions based on the insights Pathmonk provides.
Bounce rates often signal that visitors aren’t finding what they need or are frustrated by the experience. Pathmonk’s analytics reveal exactly where visitors are dropping off, so you can figure out why they’re leaving. Whether it’s due to slow loading pages, confusing navigation, or irrelevant content, Pathmonk provides you with the insights you need to fix these issues.
Yes! Pathmonk’s customer journey analytics gives you a clear view of where visitors are dropping off before converting. For instance, if visitors are abandoning their cart at checkout, or consistently leaving after the pricing page, you’ll have clear data to see what’s causing the friction. Pathmonk pinpoints these problem areas, so you can make the necessary changes to optimize the experience and encourage visitors to complete their purchase or sign-up.
Pathmonk delivers in-depth information about visitor behavior at each step of their journey. This includes metrics like which pages visitors land on, how long they spend on each page, where they click, and how they interact with specific elements like product pages, forms, or CTAs.
Pathmonk also tracks their progression through your site—showing you whether visitors bounce after a certain page or continue exploring, and which paths are leading to the highest conversions.
Pathmonk is designed to take over the role of Google Analytics by providing deeper insights and personalized experiences based on visitor behavior. However, if you want to keep using Google Analytics, you can simply plug GA4 into Pathmonk for seamless integration.
The transition process is very simple. Migration is a one-click process, so you don’t need to worry about complicated setups. Just activate Pathmonk, use our GA4 plugin, and integrate all your historical data.
Learn more: how to migrate website data from Google Analytics to Pathmonk
