TechyScouts is a US-based full-service digital agency that partners with growth-focused businesses to design, build, and optimize high-performing digital experiences. With a strong foundation in web design and development, TechyScouts has evolved into a multichannel digital partner, supporting clients with strategy, marketing, and ongoing website optimization.
To strengthen long-term client relationships, TechyScouts partnered with Pathmonk and deployed it across selected client accounts where conversion performance was critical.
Instead of positioning CRO as a one-off optimization project, TechyScouts uses Pathmonk as an always-on conversion layer for their clients. The result is higher-performing client websites, stronger retention, and more valuable, longer-lasting client relationships.
The agency challenge: retention depends on improved, measurable results
TechyScouts works with clients in highly competitive markets, including e-commerces, SaaS, and service-based companies among others. In these environments:
- Traffic is not the bottleneck. TechyScouts has strong expertise in both organic and paid acquisition and knows how to drive qualified visitors to client websites.
- Websites are already well-built. Design and development teams can handle optimizations and fine-tuning when needed.
- Clients expect continuous results. Once traffic and design are in place, clients demand ongoing, measurable performance improvements.
At this stage, retention depends on the agency’s ability to consistently turn existing traffic into better business outcomes and clearly prove that impact over time.
Before Pathmonk, TechyScouts was already running CRO experiments for clients, but they consistently faced the same limitations:
- Manual execution. Most tweaks and optimizations had to be implemented by hand.
- Static testing. Experiments didn’t learn or adapt over time.
- Human-dependent insights. Results relied heavily on individual expertise rather than behavioral data.
- Poor scalability. What worked for one client was hard to replicate across others.
- Limited applicability. Many tools were built mainly for ecommerce and couldn’t be used across all client types.
- Development dependency. Certain configurations required ongoing developer involvement.
- Slow time to value. Tests often took too long to deliver results, increasing the risk of client churn before meaningful impact was visible.
How TechyScouts partnered with Pathmonk: From pilot test to strategic partnership
TechyScouts approached Pathmonk cautiously. Rather than rolling it out broadly, they started with a single client where performance had stalled and traditional acquisition efforts were no longer delivering results: fashion e-commerce brand Tamara Malas.
For one month, TechyScouts closely audited the setup, monitored the A/B tests, and analyzed the results in detail.
This initial trial was a make-or-break moment. If Pathmonk failed to produce clear, attributable results, it would not move forward. And the stakes were high for us. TechyScouts manages a portfolio of nearly 500 client websites, with around 90% based in the US. A successful pilot would open the door to deploying Pathmonk as a scalable optimization layer across a large portion of their client base.
Tamara Malas was a success. TechyScouts implemented Pathmonk’s product selector to guide visitors through a short, intent-based flow that reduced decision fatigue and surfaced the brand’s highest-performing products at the right moment.
Without changing the website structure, catalog, or pricing, Pathmonk helped turn long, high-consideration browsing journeys into clearer paths to purchase, delivering a +61% revenue uplift in the first month on the traffic exposed to the experience.
To ensure Pathmonk was also suitable for lead-generation-focused businesses, TechyScouts ran a second trial with GoodSkin Clinics, a cosmetic clinic where booked appointments are the primary conversion goal.
TechyScouts used Pathmonk to guide visitors toward booking an appointment by displaying intent-based microexperiences aligned with each stage of the journey.
This approach resulted in a +92% increase in booked appointments in just two weeks, confirming Pathmonk’s effectiveness for lead-generation and service-based businesses.
After confirming that Pathmonk delivers substantial results across different business models, TechyScouts is progressively integrating our tool across their client portfolio. With successful validation in both revenue-driven and lead-generation scenarios, TechyScouts is moving forward with confidence, positioning Pathmonk as a scalable optimization layer they can deploy across client accounts to consistently improve performance and support long-term retention.
How does Pathmonk track and attribute results?
To ensure accurate and transparent performance attribution, Pathmonk follows a controlled A/B testing approach from day one.
When Pathmonk is activated, traffic is initially split into two identical segments:
- Control group (Pathmonk disabled): Visitors experience the standard website, without Pathmonk.
- Test group (Pathmonk enabled): Visitors are exposed to Pathmonk’s AI-driven microexperiences.
Both groups receive the same traffic quality over the same time period. This setup creates a clean baseline and allows teams to directly compare how users behave with and without Pathmonk.
Tamara Malas’ first 30 days results
It’s important to clarify what Pathmonk does and does not attribute. Pathmonk is not an acquisition channel, and it does not claim credit for bringing visitors to the website. Traffic still comes from the same sources as before, such as organic search, paid campaigns, email, or referrals.
What Pathmonk measures is the conversion impact on that existing traffic. In the A/B setup, both the control and Pathmonk-enabled groups receive the same mix and quality of visitors. The only difference is the on-site experience they are exposed to.
When the Pathmonk-enabled segment shows higher conversions, Pathmonk is attributing the incremental lift in conversions, not the acquisition of traffic itself. This makes it possible to isolate the real impact of intent-based microexperiences, independent of traffic fluctuations, seasonality, campaigns, or website changes.
In both the Tamara Malas and GoodSkin Clinics trials, Pathmonk consistently outperformed the control group across the funnel. Once a clear uplift is validated at 50% traffic exposure, Pathmonk can be progressively scaled, becoming an always-on optimization layer that continuously drives results from existing traffic.
Our offer: a risk-free partnership built for agency growth
Pathmonk’s partner programme is designed to help agencies increase client retention and lifetime value with minimal risk and fast time to value.
Every approved partner receives:
- 20% revenue share: One year of commission on every active client you refer.
- Free-forever agency account: Full access to Pathmonk for internal use and client demos.
- Free trial for your first referred client: Up to 30 days of full-feature access, including a complimentary expert-led setup (setup call, goal configuration, first micro-experience, and review call).
- 20% minimum uplift money-back guarantee: If the conversion rate on the Pathmonk-enabled segment does not increase by at least 20%, the investment is fully refunded.
In addition, partners gain access to sales assets, training materials, promotional opportunities, and the option to participate in Pathmonk’s product roadmap.
Agencies wishing to resell Pathmonk under their own brand may request a separate white-label agreement, covering branding, infrastructure, support levels, and commercial terms.
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