bot traffic detection

Identify and filter bot traffic inflating your website analytics

Separate real prospects from bots with intelligent traffic detection and uncover the true value of your traffic.

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Trusted by the industry-leading partners

advantages of pathmonk's bot traffic detection

Detect fake click traffic
and optimize performance

Effortless, escalable bot traffic detection

Our AI detection auto-adapts to evolving threats using client- and server-side signals. By continuously learning and improving, it ensures your traffic data stays accurate and actionable without requiring manual adjustments.

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Advanced bot identification

Our advanced detection engine analyzes every request, identifying bots in real-time without slowing down your website. It works seamlessly across high-traffic environments, ensuring accurate analytics no matter how much traffic you handle.

Real-time insights reporting

Our intuitive dashboard gives you real-time visibility into your threat landscape, so you can assess traffic, review campaigns, drill into specific sources, and generate automated reports.

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Say goodbye to wasted PPC budgets

Get rid of annoying bots skewing your analytics and understand what’s really happening on your website.

bot traffic detection IN ACTION

This is what happens when you spot
bot traffic on your web

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Understand your real customer journey

With bot traffic filtered out, you gain a clear view of how real users interact with your website. Pathmonk helps you uncover the authentic customer journey, from the first touchpoint to conversion. 

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Optimize paid acquisition

Detecting bot-heavy campaigns allows you to reallocate resources to those with genuine engagement. Pathmonk gives you the insights needed to prioritize and optimize your best-performing efforts, boosting ROI.

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Generate high-quality leads

Receive behavioral data for each lead generated, so you can easily distinguish between high-intent prospects and fake or low-quality leads. Focus your efforts on converting the leads that really matter. 

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Identify companies visiting your website

Pathmonk’s insights go beyond filtering bots. Uncover anonymous corporate visitors on your website to launch targeted ABM campaigns and engage with businesses already showing interest.

+147% leads conversions | Marketing agency

“Thanks to Pathmonk we have been able to cater to digital buyers with content that educates, guides and converts.”

Mike Maynard, Managing Director
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results

This is what our customers experience on their website

Don’t just take our word for it.
Find out how companies like yours are increasing their results effortlessly.

Industries

Bot traffic detection
for every industry

Bots affect every company’s performance can, but certain industries are hit harder
due to the nature of their marketing activity

E-commerce

Detect and filter out bot traffic that inflates visitor numbers, ensuring your analytics reflect real shopper behavior.

SaaS

Identify bot activity in sign-ups or pricing page visits. Ensure your lead data is clean and reliable for better decision-making.

Financial Services

Prevent skewed metrics by identifying bots on key application and lead generation pages, protecting your conversion data.

Manufacturing

Monitor quote request pages for bot-generated traffic to avoid false inquiries and maintain an accurate view of traffic.

Professional Services

Spot bots targeting consultation request forms and filter them out to focus only on real client inquiries.

Not your industry?
Not a problem

Pathmonk’s bot traffic detection can be customized for any business. Let’s explore how it can help you maintain clean data and improve your results.

how it works

AI-powered bot detection
in 3 easy steps

key Features

Future-proof your marketing
with cutting-edge technology

Real-time personalization

Deliver tailored interactions to each visitor by dynamically adjusting your website’s experiences based on their behavior and preferences, all in real time.

→ Discover real-time personalization

Cookieless technology

Enhance user privacy and compliance by utilizing advanced tracking methods that don’t rely on cookies, ensuring accurate data collection and personalization.

→ Discover cookieless technology

Tracking pages

Easily track all your pages without the need for Tag Manager and gain deep insights into user behavior, identifying areas for improvement.

→ Discover tracking pages

Web funnels

Optimize your sales process by creating interactive questionnaires that guide visitors through each stage of their journey, increasing your conversion rate.

→ Discover web funnels

Monitoring alerts

Stay informed with instant alerts on critical website metrics and visitor behaviors, allowing you to take timely actions to maintain optimal performance.

→ Discover monitoring alerts

A/B testing

Evaluate the impact of Pathmonk on your website performance with our testing tool. Control the percentage of visitors exposed to the experiment and gain conversion insights.

→ Discover A/B testing

Buying journey analysis

Track and analyze how visitors navigate through your website. Identify key touchpoints, detect drop-offs, and optimize the customer journey for higher conversions.

→ Discover buying journey analysis

Bot traffic detection

Identify and filter bot traffic in real time with AI-driven detection. Ensure your analytics are accurate by focusing on real user behavior, not bots.

→ Discover bot traffic detection

Integrations

Connect Pathmonk with your existing tools like CRMs, analytics, and marketing platforms to create a seamless workflow and gain deeper insights.

→ Discover all our integrations

FAQ

Help &
Support

Bot traffic distorts your data and can negatively impact your performance and decision-making. Here’s how:

  1. Inaccurate analytics: Bot traffic inflates visitor numbers and skews metrics like bounce rate, session duration, and conversion rate, making it hard to understand real user behavior.

  2. Lower conversion rates: Since bots don’t convert, your conversion rate will drop, leading you to believe your strategies aren’t working.

  3. Wasted ad spend: Bots can click on paid ads, draining your budget and reducing your campaign’s ROI.

  4. False leads: Bots filling out forms or triggering lead magnets can clog your CRM with fake or low-quality data.

  5. Security risks: Some bots may have malicious intent, such as scraping your content, launching DDoS attacks, or collecting sensitive data.

By detecting and filtering out bot traffic, you protect your data’s accuracy and can focus on improving your real user experience.

Pathmonk uses advanced AI-powered technology to detect and analyze user behavior patterns, helping you identify bot traffic in real time. The system works by:

  1. Behavioral analysis: Pathmonk monitors how visitors interact with your website, detecting unusual behaviors that are typical of bots, such as extremely high click rates, identical browsing patterns, or interactions occurring at impossible speeds.

  2. Traffic pattern detection: The AI identifies sudden spikes in traffic or repeated visits from the same IP address, which are common signs of bot activity. It can also differentiate between search engine bots and harmful bots.

  3. Interaction tracking: Unlike human visitors, bots often skip interactive elements like pop-ups, forms, or specific user-triggered actions. Pathmonk flags these behaviors for further analysis.

  4. Intent-based filtering : Pathmonk leverages its intent-detection technology to focus on identifying real users with conversion potential and filter out irrelevant or automated traffic.

By combining these methods, Pathmonk ensures your analytics remain clean and reliable, helping you focus on optimizing for actual user behavior.

Pathmonk detects both malicious and non-malicious bots by analyzing traffic behavior. Malicious bots include scrapers that steal content, spam bots that submit fake form data, and bots attempting to overload your website. Non-malicious bots, such as search engine crawlers and monitoring tools, aren’t harmful but still distort analytics by inflating visitor numbers.

Pathmonk doesn’t block bot traffic but detects and filters it out in your analytics. This ensures that only real user behavior is reflected in your data, giving you an accurate view of your website’s performance and helping you make informed decisions.

Protect your marketing from fake clicks

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