Head of Customer Engagement, Nicky, offers us insight into the industry they have served for over 25 years and how they continue to improve customer engagement.
Looking towards product-led growth, Sahil acknowledges the importance of the website in supporting an independent buying journey and user-centric experience.
The Director of Marketing, Alison, offers us tangible tips and insights into successfully increasing user engagement and better supporting the buying journey.
Marketing Director, Miriam dives into this increasingly important space and gives us an insight into how they support and personalize their customer journeys.
Growth Marketing Manager, Cameron, helps us to understand the customer success space while diving into their efforts to enhance their own buying journey.
As Pandera helps their customers unlock the full value of data, Tommy Bilven, VP of Marketing, equally looks to leverage it to optimize their buying journey.
CEO, Ajay Bam, dives into the growing industry and how they encourage their clients to leverage videos in order to influence the entire buying journey.
Dan Schenker, Content and Strategy Lead, looks to continue to support the customer journey with the website by providing authenticity, and clear messaging.
Helping businesses support the user journey is Userpilot, a solution that helps product teams deliver personalized experiences to increase growth metrics.
Discovering how others support their audience’s buying journey is a common topic here and we were eager to welcome Product Marketing Lead, William, to the show.
As the Amazon market grows, there is more need for knowledge and Trice wants to support their audience’s buying journey with educational and impactful content.
Biswajit Kundu Roy discusses their mission to drive growth and scale with their digital presence, educational website, and overall seamless customer journey.
As Lisa compares a website to software she discusses how it serves their buyers journey with a problem statement, is continuously refined and defined, and offers educational content.
Andy Lambert offers insights into the challenges and successes of driving high traffic to the website, their growth channels, and how education is a key value.
With this evolving technology, we were eager to see how Growth Marketing Lead, Aaron, builds brand awareness, acquires clients, and supports the buyers’ journey.
As the customer journey shifts our users become more independent and Philip, Head of Marketing reminds us to support this and find balance on our websites.