How to Implement Community-Led Growth to Increase Brand Awareness | Interview with Ben Winn from Catalyst

How to Implement Community-Led Growth to Increase Brand Awareness Interview with Ben Winn from Catalyst

Introduction

Providing value first has been a key goal for many marketers joining us on the podcast and something we’ve worked to prioritize through this podcast. Having found success in community-led growth and offering a value-first service is the Manager of Brand Community at Catalyst, Ben Winn. Catalyst combines beautiful design with modern technology to provide the most powerful Customer Success platform. Ben helps listeners understand what it really means to create a successful and valuable community that drives brand awareness while giving insight into their other growth channels.

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Take The Next Step on Your Growth Journey

Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.

The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?

 

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Read practical advice, best practices, and expert tips to help you become a master of your website's buying journey