Drive Growth for Product Expansion & Changing Use Cases | Interview with Pedro Góes from InEvent

Drive Growth for Product Expansion & Changing Use Cases Interview with Pedro Góes from InEvent

Introduction

The pandemic threw us into a whirlwind of change and adaption. It tested us and challenged us to think differently about the way we do business. InEvent has had to pivot greatly during the pandemic and CEO, Pedro Góes discusses his efforts to drive growth in the last 2 years and adapt and embrace new use cases. InEvent is a powerful software for professional events. It’s the perfect platform for B2B events, video-driven conferences, or any virtual or hybrid experiences. In his efforts to drive growth Pedro has relied on quality content that can guide and educate prospects while ensuring that prospects are getting value instantly and seamlessly. Let Pedro guide you through tips in product expansion and pivoting in challenging times.

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Take The Next Step on Your Growth Journey

Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.

The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?

 

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