How Education Drives Growth & Supports the Buying Journey | Interview with Katherine Martel from TechMed 3D

How Education Drives Growth & Supports the Buying Journey Interview with Katherine Martel from TechMed 3D

We love to learn from marketers in varying industries so we were eager to hear from Katherine Martel, sales and marketing manager of TechMed 3D. TechMed 3D offers software measuring solutions for the human body and is committed to providing the best and most-user-friendly software for human body scanning. Katherine helps to understand the industry and who they serve. With a small and niche market word spreads fast so Katherine drives growth with an optimized and educational website.

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Take The Next Step on Your Growth Journey

Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.

The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?

 

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Read practical advice, best practices, and expert tips to help you become a master of your website's buying journey