Introduction
Holidays are great, but what makes them special is personalized service, memorable accommodation, and walking away feeling like you actually rested. Hospitable helps those providers make your dream holiday a reality. Miles Hobson, Head of Marketing discusses their SaaS tool for short-term rental hosts, primarily in the US. The tool helps hosts automate tasks such as messaging guests, managing booking calendars, and improving guest experiences. They target hosts with 1 to 3 properties, aiming to support them in growing their short-term rental business. Hospitable’s website is crucial for driving people to a 14-day free trial, and their focus is on providing informative blog content and webinars to educate potential users. Miles highlights the strengths of their content while acknowledging the need for improved clarity and the integration of short, informative videos to enhance the user experience. In his daily work, Miles manages marketing efforts and collaborates with external agencies to drive growth and enhance key metrics for Hospitable.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the amount of leads, reducing the customer acquisition cost or improving the lead quality – that’s why they are in growth at the first place. Reports from Gartner & real experience from our guests show that >70% of the buying journey is happening online while the competition for leads online is increasing.
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