Taking time to build long-term relationships with customers can create a domino effect of growth and establishment. The more time spent connecting closely to customers allows you to craft optimized solutions truly and encourages advocacy and word of mouth. This is at the top of my mind for our guest today, The Product Manager at RamSoft, Mahdi Keyhani. RamSoft is a leading healthcare IT software and services company that is dedicated to creating and delivering award-winning medical imaging and radiology solutions. In this niche industry, an empathetic customer buying journey is critical and Mahdi dives into the role the website plays when supporting that buying journey and niche audience.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?