Workflows are essential to streamlining and optimizing teamwork. So Imagine workflows that work. Integrations that align effortlessly. Data that delivers in real-time. Windward has created Flow, a holistic solution that Eliminates complexity in IT Operations and empowers IT organizations to keep up with an ever-accelerating world. The VP of Growth, Nichole Kelly dives into the businesses and people they serve best. Our host wanted to learn more about their growth efforts and as the team transitioned to more inbound marketing efforts, they notice the importance of their website in serving a more complex buying journey. With message and conversion-rate testing, the team is working hard to serve prospects in their buying journey.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the amount of leads, reducing the customer acquisition cost or improving the lead quality – that’s why they are in growth at the first place. Reports from Gartner & real experience from our guests show that >70% of the buying journey is happening online while the competition for leads online is increasing.
The step-by-step Ebook guide below will help you to get started & analyse the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company.