Websites are more than just informational resources but also powerful marketing tools. KMJ helps businesses bring those websites to life. KMJ Web Design is an interactive firm that specializes in website design and development, web, and mobile application development and internet marketing. The Director of Strategic Marketing, Franisha Hayes, and Marketing Assistant, Vannesa Bratton join us today. They dive into the varying industries and personas they serve and their acquisition efforts. They help others connect to communities and we were eager to learn how they practice what they preach through their own website design and content. Franisha and Vanessa look to increase website engagement by highlighting their community involvement and giving their audience an insight into the people behind KMJ, through storytelling.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?