Have you heard of Amazon? You know, the King of eCommerce; the largest consumer platform in the world. Well, brands are working hard to serve customers where they are, but it’s not easy and it’s not quick. Venture Forge is a global Amazon growth agency, who are helping brands drive sales and growth on the world’s largest sales channel. As successful Amazon business builders themselves, we were eager to learn more from Jake Browett, Amazon Paid Advertising Manager. As Venture Forge helps brands drive growth we wanted to discover more about their own journey in building brand awareness and acquiring customers. Through his years of marketing experience, he puts it down to data-driven decisions and marketing, coupled with concise messaging; always placing value at the core of any content.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?