How to Transition a Growth Engine from Outbound to Inbound | Interview with Pete Eisen from Claira

How to Transition a Growth Engine from Outbound to Inbound Interview with Pete Eisen from Claira

Introduction

With a growing gap in skills within our workforces, it’s often hard to really place people in roles that best suit their potential and competencies. Claira’s platform unleashes the true potential of your workforce using advanced competency science and machine learning. With such a unique solution and new category, we were eager to learn more about this growth engine from the VP of Sales, Pete Eisen. It is less about the solution and more about education. Pete and the team work to educate prospects and ensure they leverage the power of intent data to create clear and concise messages. As they transition their growth engine from outbound to inbound, Pete provides our listeners with insights, tips, and strategies to execute remote working.

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Take The Next Step on Your Growth Journey

Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.

The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?

 

Free AI-Powered Buying Journey Toolkit

Learn how to optimize your buying journey and speed up your revenue with top strategies and invaluable resources.

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