Customer experience is everything and a critical element in the buying journey. In order to convert prospects allow them to experience the product first. Product-led growth is a booming strategy and our guest today Ramli John helps us to understand the value of product-led onboarding. Ramli John is the Director of Content at Appcues and author of the bestselling book Product-Led Onboarding. Appcues provides a no-code platform that empowers teams to track and analyze product usage and publish beautiful in-app onboarding experiences. As an educator at heart, Ramil gives our listeners the insights and tips you need to convert and support online prospects with product-led onboarding.
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Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?