Introduction
Sales, revenue, and marketing functions are crucial to business success. Data is critical in supporting intelligent demand, digital transformation, and user experience, yet businesses seem to miss out on quality and impactful data. RingLead is a data orchestration platform supporting, helping companies improve the quality and categorization of data while helping them automate the input of new data which could, as our guest says, be coupled really nicely with a tool that helps websites increase conversions (wink wink). John Kosturos, Chief Revenue, and Product Officer dives into the inner workings of RingLead and what role he plays in their overall growth.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?