Elevating Engagement and Generating Leads Through Your Website | Interview with Gulden Timur from Media Distillery

Introduction

Video has reshaped the very essence of how we consume and engage with content in the digital age. Media Distillery helps you understand video, discover content, and engage viewers. Gulden Timur, Marketing Lead at Media Distillery discusses their role as an AI visual analysis solution for the video and entertainment industry. Media Distillery, based in Amsterdam, offers real-time content analysis to empower broadcasters and pay-TV providers, helping them optimize viewer engagement through accurate content discovery and enhanced user experiences. They serve various major operators and broadcasters worldwide. Their marketing approach includes using various channels such as their website, social media, and industry events to reach potential customers and remain visible in the industry. Their website serves as a primary content pillar and a reference point for customers. The strength of their website lies in its convincing tone, effective product demonstrations, and visual alignment with branding. The website also hosts landing pages for events, effectively generating leads and driving engagement while offering insights into the company’s team, creating a sense of trust, and humanizing the company.