Blockchain is one of today’s most innovative and cutting-edge technologies. Many of us associate technology with the exchange of cryptocurrencies but it can be equally beneficial to businesses; from transparency, security, efficiency. Yet, it can still appear complicated and challenging to adapt. Aikon makes blockchain technology simple for everyone, everywhere. The VP of marketing and customer experience, Caitlin Abejon passionately dives into their mission to help businesses grow and her discovery of the roles community growth strategies, customer experience, and organic brand awareness play in this cutting-edge industry.
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Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?