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How to Improve Google Ads Conversion Rate With Expert Strategies
Improve Google Ads conversion rate with these expert strategies. Learn how to optimize your campaigns, landing pages, and bidding strategies.
How to Qualify Leads: Gain a Deeper Understanding of the Process
From defining your customer profile to engaging with prospects, learn how to qualify leads, discover qualification tools, and improve sales efforts.
Growth Marketing Key Metrics: A Formula Cheatsheet for Marketers
Learn about the most important growth marketing key metrics to measure, including acquisition, activation, retention, revenue, and referral metrics.
Why Are Third-Party Cookies Going Away?
Privacy concerns are driving the phase-out of third-party cookies, explore alternative approaches to tracking and advertising in a cookieless world.
6 Reasons Why You Need a Heatmap Alternative
Still in love with heatmaps? Discover the 6 reasons why you need a heatmap alternative, and learn about the benefits of AI-driven website analytics.
How to Create a B2B Landing Page Thatās Optimized for Conversions
From crafting a compelling value proposition to leveraging social proof to SEO, learn key strategies that optimize a B2B landing page that converts.
Why Retargeting Advertising is About To Changeā¦ Forever
Explore the up-and-coming retargeting advertising changes and learn how to adapt your strategies to stay ahead. Get ready for the future.
What is AI Marketing: A Guide to Understanding the Basics
Discover the world of AI marketing and its benefits. Explore real-world examples of AI marketing success and find out how it can help you.
The Best Website Customer Journey Analytics Tools for 2023
We have the opportunity to gather data and leverage customer journey analytics like never before. Here are some of the best tools for 2023.
Solving The Top 6 Challenges of Digital Marketing in 2023
So while we bring you a list of the top 6 challenges of digital marketing today, we also bring you solutions, insights, and tips.
Navigating Conversion Attribution in a Cookieless Environment
We're providing you with strategies, insights, and tools so you can adapt to and embrace conversion attribution in a cookieless environment.
From New Team Members to 7000 Cups of Coffee: Here is Pathmonk Wrapped 2022
Pathmonk has found success, new family members, loyal customers, and one too many coffees. Here is Pathmonk Wrapped 2022.
Real-Time Personalization in a Cookieless Environment
Real-time personalization allows us to offer value in key-decision moments while ensuring visitors remain engaged and connected.
12 Official Rules for Surviving the Cookie Apocalypse
We're giving you the perfect list of rules for undeniable survival; your personal survival kit to get you through any digital cookie apocalypse.
4 Ways Usability Testing Can Level Up Your Website Views
Usability testing serves a grand purpose - to improve your target audience's user experience. Here are a few ways to level up your website views.
The Overlooked, Future-Proof First-Party Data Strategy
As third-party cookies phase out we turn our attention to first-party data. But how can we collect first-party data in a way that doesnāt rely on cookies?
