We love discussing content and how we can optimize our content to suit and support our buyers as well as our growth. Creating content that converts and the Director of Content Marketing at BigLeap is our guest today, Carrie Haney. Big Leap is an award-winning digital marketing agency founded on trust, focused on relationships, and motivated by your long-term success. Carrie drives growth by putting trust first and laying the digital marketing foundations with optimized and quality content. Building consumer trust in this digital marketing environment is crucial to both Carrey and the team at BigLeap.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.
The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?