In today’s data-driven world, the value of Data Science Management Software and automated documentation cannot be overstated. Vectice is the Auto-Documentation Solution for ML projects and their governance. Remy Thellier, Head of Growth and Strategic Partnerships dicusses their focus on auto-documentation of machine learning projects and their governance, which has become increasingly important due to global regulations in Europe, the US, Canada, India, and elsewhere. Their solution simplifies how data scientists document their work. Remy explains that their main client acquisition channel is ‘smooth outbound’, which involves building a community of AI leaders through special events and having a highly targeted approach. The website’s major strength lies in its credibility and content, showcasing their network and offerings, while the main weakness is the limited focus on inbound marketing, which they plan to address due to the growing demand for compliance solutions in the AI field. As the demand for compliance solutions continues to surge, Vectice’s journey underscores the importance of balancing credibility with inbound marketing to meet the needs of an ever-expanding market.
Take The Next Step on Your Growth Journey
Growth Marketers in the show focus mostly on one of the three big problems. Increasing the amount of leads, reducing the customer acquisition cost or improving the lead quality – that’s why they are in growth at the first place. Reports from Gartner & real experience from our guests show that >70% of the buying journey is happening online while the competition for leads online is increasing.
The step-by-step Ebook guide below will help you to get started & analyse the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company.