Scaling a SaaS Company Through a Seamless Customer Journey | Interview with Biswajit Kundu Roy from Coastr

Scaling a SaaS Company Through a Seamless Customer Journey Interview with Biswajit Kundu Roy from Coastr

Introduction

With all the capabilities that technology can support we should all have access to its benefits. To support our businesses, eradicate inefficiencies, and increase productivity. Coastr is on a mission to provide innovation to independent vehicle rental companies. They are an all-in-one vehicle rental software that utilizes advanced AI and telematics to efficiently streamline your day-to-day operations. The CEO, Biswajit Kundu Roy, addresses the systemic issues of access to technology and gives us a look into the people and companies they serve. He discusses their mission to drive growth and scale with their digital presence, educational website, and overall seamless customer journey.

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Take The Next Step on Your Growth Journey

Growth Marketers in the show focus mostly on one of the three big problems. Increasing the number of leads, reducing the customer acquisition cost, or improving the lead quality – that’s why they are in growth in the first place. Reports from Gartner and real experience from the guests show that >70% of the buying journey is happening online.

The step-by-step Ebook guide below will help you to get started and analyze the digital buying journey on your website. Take this cheat sheet to accelerate revenue for your company. The buying process has changed, has your website experience?

 

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Read practical advice, best practices, and expert tips to help you become a master of your website's buying journey