Have you ever noticed how much easier it is to absorb information by listening to it rather than reading it? And you can do something at the same time, multitasking and maximum efficiency. B2B Podcasts have become the new go-to for marketers looking to gain expert insights and stay ahead of the game.
In the past, blogs and articles, like this, were the preferred method for gaining marketing knowledge. However, marketing experts are increasingly turning to podcasts as a source of information. Why? Well, for starters, podcasts allow marketers to consume information on the go. Whether you’re driving to work or running errands, you can simply pop on your headphones, or pop in your fancy earbuds, depending on who you are, and listen to a podcast while you’re on the move.
Another benefit of podcasts is that they provide access to a wide range of experts in the field. Many podcasts feature interviews with marketing thought leaders, giving listeners the opportunity to hear directly from the experts. And let’s face it, who wouldn’t want to hear what the likes of Gary Vaynerchuk or Seth Godin have to say about the latest marketing trends?
In addition to expert insights, podcasts also offer a more casual and conversational tone. Unlike articles or blogs, which can be quite formal, podcasts often feel like you’re listening in on a conversation between friends. This relaxed atmosphere can make it easier to absorb information and retain it.
It’s no wonder that marketing podcasts are becoming increasingly popular, and there’s no shortage of great options out there. Whether you’re interested in social media marketing, content marketing, or sales, there’s a podcast out there that’s tailored to your interests.
That’s why we’ve done the hard work for you and scoured the podcast landscape to find the most relevant, interesting, and hands-on options out there. These podcasts are packed with insights, tips, and tricks from industry experts that can help take your marketing to the next level.
Plus, many of these B2B podcasts feature guests from top-performing companies and brands, giving you a behind-the-scenes look at what’s working in the real world. You’ll also find actionable advice that you can put into practice right away, as well as the latest industry trends and news.
Let’s get your earbuds ready!
1. Marketing School
Marketing School is a podcast hosted by Neil Patel and Eric Siu, two well-known marketing experts. The podcast is designed to provide listeners with actionable insights that they can implement into their own marketing strategies.
Why We Love It
- Daily episodes that are short and to the point (around 10 minutes)
- Actionable tips and strategies that can be implemented immediately
- Covers a wide range of marketing topics, including SEO, content marketing, social media, and more
Our Top Picks
2. The GaryVee Audio Experience
The GaryVee Audio Experience is a podcast hosted by Gary Vaynerchuk, a well-known entrepreneur and marketing expert. The podcast features a mix of keynote speeches, interviews, and Q&A sessions, all designed to help listeners improve their marketing skills.
Why We Love It
- Wide variety of content, including interviews with other entrepreneurs, keynote speeches, and Q&A sessions
- It covers a range of topics, including social media, entrepreneurship, and marketing
- High-energy and engaging style that keeps listeners motivated and inspired
Our Top Picks
3. The Tim Ferriss Show
The Tim Ferriss Show is a podcast hosted by Tim Ferriss, an entrepreneur, and author known for his book “The 4-Hour Work Week.” The podcast features interviews with high-performing individuals from a wide range of industries, with a focus on their habits and routines.
Why We Love It
- In-depth interviews with high-performing individuals from a variety of industries
- Focuses on the habits and routines of successful people
- It covers a range of topics, including entrepreneurship, productivity, and personal development
Our Top Picks
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4. Social Media Marketing Podcast
The Social Media Marketing Podcast is hosted by Michael Stelzner, the CEO of Social Media Examiner. As the name suggests, this podcast is focused on social media marketing and provides insights, tips, and strategies for marketers looking to improve their social media game.
Why We Love It
- In-depth interviews with social media marketing experts
- Covers a range of social media platforms, including Facebook, Instagram, and LinkedIn
- Provides insights and strategies for both beginners and advanced marketers
Our Top Picks
5. B2B Growth
The B2B Growth is a B2B podcast hosted by James Carbary and Jonathan Green, two B2B marketing experts. The podcast is designed for B2B marketers and provides insights, strategies, and case studies to help listeners grow their businesses.
Why We Love It
- In-depth interviews with B2B marketing experts and thought leaders
- Covers a range of B2B marketing topics, including lead generation, sales, and customer success
- Provides insights and strategies for both beginners and advanced marketers
Our Top Picks
6. Marketing Over Coffee
Marketing Over Coffee is a B2B podcast hosted by John Wall and Christopher Penn, two marketing experts with a combined 40 years of experience in the industry. The podcast covers a range of marketing topics, from SEO to email marketing to social media.
Why We Love It
- A casual, conversational style that’s easy to listen to
- Covers a range of marketing topics, including both digital and traditional marketing
- Provides insights and strategies that are practical and actionable
Our Top Picks
7. The Marketing Companion
The Marketing Companion is a podcast hosted by Mark Schaefer and Tom Webster, two marketing veterans with decades of experience in the industry. The podcast covers a range of marketing topics, from digital marketing to branding to social media.
Why We Love It
- An entertaining and humorous style that makes learning fun
- It covers a range of marketing topics with a focus on new trends and innovations
- Provides insights and strategies that are backed by research and data
Our Top Picks
8. Call to Action
Call to Action is a B2B podcast hosted by Unbounce, a landing page optimization company. The podcast is focused on conversion rate optimization (CRO) and provides insights, tips, and strategies for marketers looking to improve their website’s conversion rates.
Why We Love It
- In-depth interviews with CRO experts and practitioners
- Covers a range of CRO topics, including landing page design, A/B testing, and copywriting
- Provides insights and strategies that are practical and actionable
Our Top Picks
9. Perpetual Traffic
Perpetual Traffic is a podcast hosted by DigitalMarketer, a digital marketing company. The podcast is focused on paid traffic strategies and provides insights, tips, and case studies for marketers looking to improve their paid advertising game.
Why We Love It
- In-depth interviews with paid advertising experts and practitioners
- Covers a range of paid advertising platforms, including Facebook, Google Ads, and YouTube
- Provides insights and strategies that are practical and actionable
Our Top Picks
10. The Sales Evangelist
The Sales Evangelist is a podcast hosted by Donald Kelly, a sales trainer and consultant. The podcast is focused on sales strategies and provides insights, tips, and case studies for salespeople looking to improve their performance.
Why We Love It
- In-depth interviews with sales experts and thought leaders
- Covering a range of sales topics, including prospecting, closing, and negotiation
- Provides insights and strategies that are practical and actionable
Our Top Picks
Bonus: Pathmonk Presents
Pathmonk Presents is our very own growth marketing podcast, focused on helping B2B marketers and sales professionals improve their performance by providing insights, tips, and strategies from industry experts.
Why We Love It
- It’s made daily with lots of love
- In-depth interviews with B2B marketing and sales experts and thought leaders
- Covers a range of B2B marketing and sales topics, including website optimization, lead generation, and account-based marketing
- Provides insights and strategies that are practical and actionable
- Focuses on personalization and how it can be used to improve B2B marketing and sales performance
