The Power of Intent Data Marketing: An In-Depth Look
Lindsay Dowling
April 12, 2023
Discover how intent data, combined with Artificial Intelligence, can help you create personalized and effective marketing campaigns.
Data-driven Marketing
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How Does Facebook Retargeting Work?
Lindsay Dowling
April 7, 2023
Learn how Facebook retargeting works, how it can benefit your business and tips for creating effective retargeting campaigns in a cookieless world.
What is Google Consent Mode? | April 2024 Update
Lindsay Dowling
April 5, 2023
Learn about Google Consent Mode and its updated version, Google Consent Mode v2, which helps websites comply with privacy laws like GDPR.
Understanding How Users Consume & Optimizing for Discoverability | Interview with Kristina Simonson from Privy
Lindsay Dowling
April 3, 2023
Kristina dives into the importance of understanding the independent buying journey and why optimizing for discoverability is critical to that journey.
Dos & Don’ts: From Corporate Marketing to Startup Marketing | Interview with Madeline Enos from Included
Lindsay Dowling
April 3, 2023
Madeline, Marketing Director, shares the advice that has helped her succeed in and transition from corporate marketing to startup marketing.
Revolutionizing Social Media Strategy With The Power Of AI
Lindsay Dowling
March 31, 2023
Discover best practices for integrating AI into your social media strategy and stay ahead of the curve in the ever-changing digital landscape.
Modern Marketing: Leverage AI-Enabled Marketing Automation | Interview with Malay Upadhyay from SalesChoice
Lindsay Dowling
March 31, 2023
Malay, Chief Growth Officer, offers us excellent insight into leveraging AI-enabled marketing automation and finding the best way to find success.
How To Increase Mobile Conversion Rate: 15 Proven Strategies Plus A Bonus
Lindsay Dowling
March 27, 2023
Increase your mobile conversion rate: tips and strategies for optimizing your website for mobile users. Learn how to improve mobile user experience.
Tips & Insights into ROI For B2B Digital Projects | Interview with Kathleen Leigh Lewarchick from Xngage
Lindsay Dowling
March 23, 2023
Kathleen Leigh Lewarchick, the VP of Marketing, provides our listeners with some practical tips and insights into ROI for B2B digital projects.
How to Improve Google Ads Conversion Rate With Expert Strategies
Lindsay Dowling
March 22, 2023
Improve Google Ads conversion rate with these expert strategies. Learn how to optimize your campaigns, landing pages, and bidding strategies.
Growth Marketing Key Metrics: A Formula Cheatsheet for Marketers
Lindsay Dowling
March 17, 2023
Learn about the most important growth marketing key metrics to measure, including acquisition, activation, retention, revenue, and referral metrics.
6 Reasons Why You Need a Heatmap Alternative
Lindsay Dowling
March 13, 2023
Still in love with heatmaps? Discover the 6 reasons why you need a heatmap alternative, and learn about the benefits of AI-driven website analytics.
3 Key Pillars of Demand Generation in a Hyper-Competitive Environment | Interview with Leonardo Pizarro from Lunio
Lindsay Dowling
March 1, 2023
Leo dives into their demand generation and growth efforts in a hyper-competitive environment with a focus on value-added content.
Enhancing User Experience With Data-Driven Insights | Interview with Natasha Sonawane Berry from Coastr
Lindsay Dowling
February 16, 2023
Natasha, head of marketing, highlights how they leverage data-driven insights to enhance the user experience and overall buying journey.
The Best Website Customer Journey Analytics Tools for 2023
Lindsay Dowling
February 1, 2023
We have the opportunity to gather data and leverage customer journey analytics like never before. Here are some of the best tools for 2023.
Executing a Data-Led, Interactive Conversion Goal | Interview with Apoorv Sharma from Market8
Lindsay Dowling
February 1, 2023
Through a data-led and interactive conversion goal, Market 8 manages expectations, figures out what will work best, and develops trust.
Solving The Top 6 Challenges of Digital Marketing in 2023
Lindsay Dowling
January 24, 2023
So while we bring you a list of the top 6 challenges of digital marketing today, we also bring you solutions, insights, and tips.
Community-Powered Marketing and Data-Driven Personalized Engagement | Interview with Christoph Knudsen from Vesta
Lindsay Dowling
November 29, 2022
We were eager to learn how Vesta grows and connects with its own audience while driving personalized engagement with Christoph Knudsen.
How To Implement an ROI Calculator on Your Website
Lindsay Dowling
March 1, 2022
In our internet-based world, there are many ways to attract a potential client, and an ROI calculator might be what you need to give your customers.
How to Leverage Intent Data for Your Account-Based Marketing Strategy
Lindsay Dowling
February 7, 2022
Marketers understand that personalized campaigns are more successful than general ones, and an account-based marketing strategy is the best way to attract customers that are the right fit.
How to Create & Use a Website ROI Calculator on Your Site
Lindsay Dowling
November 8, 2021
Interest in web calculators is increasing as they influence and generate qualified leads. They are becoming an indispensable component to any modern website.
What Is Intent Data and How Is It Used to Drive Revenue?
Lindsay Dowling
October 4, 2021
There are several things to consider when redesigning a website, and most of them aren’t worth the time you are going to spend, but Pathmonk can help you.
Why You Should Stop Using Google Analytics on Your SaaS & Lead Gen Website
Lukas Haensch
September 13, 2021
One challenge is that no general-purpose analytics tool efficiently solves the needs marketers require to track the Buying Journey stages on a website.
Pathmonk Intelligence: Website Analytics Made For Lead Generation Marketing
Lindsay Dowling
September 7, 2021
Pathmonk Metrics analyses the buying journey to generate suggestions. These actionable suggestions enable lead generation marketing to get better results.
Pathmonk Intelligence: Implement Change Suggestions With Confidence
Lindsay Dowling
September 6, 2021
With Pathmonk you get actionable change suggestions as many marketers face problems creating effective changes, Buying Journey analysis is the best solution.
Pathmonk Intelligence: Simple Website Buying Journey Analysis
Lindsay Dowling
September 3, 2021
There is a high number of marketers that view their analytics tool as unnecessarily complex, but Pathmonk’s AI can offer you a simple buying journey analysis.
Pathmonk Intelligence: Know Why Visitors Don’t Convert
Lindsay Dowling
September 2, 2021
The goal of Pathmonk Metrics is to analyze the growth opportunities and buying journey on your website to ultimately improve and get better results.
Pathmonk Intelligence: Fast Website Buying Journey Analysis
Lindsay Dowling
September 1, 2021
The goal of Pathmonk Metrics is to analyze the growth opportunities and buying journey on your website to ultimately improve and get better results.
What Is the Use of Heatmaps?
Rayco
June 14, 2021
Using heatmaps can give you an easy visual report to understand your visitors’ interaction with your website. Learn more here!!!
How Understanding The Performance of Conversion Funnels Helps to Drive More Revenue
Rayco
June 9, 2021
A conversion funnel is used in online businesses to describe the direction a user takes on the site. Learn more about conversion funnels.
The Power of Intent Data Marketing: An In-Depth Look
Lindsay Dowling
April 12, 2023
Discover how intent data, combined with Artificial Intelligence, can help you create personalized and effective marketing campaigns.
How Does Facebook Retargeting Work?
Lindsay Dowling
April 7, 2023
Learn how Facebook retargeting works, how it can benefit your business and tips for creating effective retargeting campaigns in a cookieless world.
What is Google Consent Mode? | April 2024 Update
Lindsay Dowling
April 5, 2023
Learn about Google Consent Mode and its updated version, Google Consent Mode v2, which helps websites comply with privacy laws like GDPR.
Understanding How Users Consume & Optimizing for Discoverability | Interview with Kristina Simonson from Privy
Lindsay Dowling
April 3, 2023
Kristina dives into the importance of understanding the independent buying journey and why optimizing for discoverability is critical to that journey.
Dos & Don’ts: From Corporate Marketing to Startup Marketing | Interview with Madeline Enos from Included
Lindsay Dowling
April 3, 2023
Madeline, Marketing Director, shares the advice that has helped her succeed in and transition from corporate marketing to startup marketing.
Revolutionizing Social Media Strategy With The Power Of AI
Lindsay Dowling
March 31, 2023
Discover best practices for integrating AI into your social media strategy and stay ahead of the curve in the ever-changing digital landscape.
Modern Marketing: Leverage AI-Enabled Marketing Automation | Interview with Malay Upadhyay from SalesChoice
Lindsay Dowling
March 31, 2023
Malay, Chief Growth Officer, offers us excellent insight into leveraging AI-enabled marketing automation and finding the best way to find success.
How To Increase Mobile Conversion Rate: 15 Proven Strategies Plus A Bonus
Lindsay Dowling
March 27, 2023
Increase your mobile conversion rate: tips and strategies for optimizing your website for mobile users. Learn how to improve mobile user experience.
Tips & Insights into ROI For B2B Digital Projects | Interview with Kathleen Leigh Lewarchick from Xngage
Lindsay Dowling
March 23, 2023
Kathleen Leigh Lewarchick, the VP of Marketing, provides our listeners with some practical tips and insights into ROI for B2B digital projects.
How to Improve Google Ads Conversion Rate With Expert Strategies
Lindsay Dowling
March 22, 2023
Improve Google Ads conversion rate with these expert strategies. Learn how to optimize your campaigns, landing pages, and bidding strategies.
Growth Marketing Key Metrics: A Formula Cheatsheet for Marketers
Lindsay Dowling
March 17, 2023
Learn about the most important growth marketing key metrics to measure, including acquisition, activation, retention, revenue, and referral metrics.
6 Reasons Why You Need a Heatmap Alternative
Lindsay Dowling
March 13, 2023
Still in love with heatmaps? Discover the 6 reasons why you need a heatmap alternative, and learn about the benefits of AI-driven website analytics.
3 Key Pillars of Demand Generation in a Hyper-Competitive Environment | Interview with Leonardo Pizarro from Lunio
Lindsay Dowling
March 1, 2023
Leo dives into their demand generation and growth efforts in a hyper-competitive environment with a focus on value-added content.
Enhancing User Experience With Data-Driven Insights | Interview with Natasha Sonawane Berry from Coastr
Lindsay Dowling
February 16, 2023
Natasha, head of marketing, highlights how they leverage data-driven insights to enhance the user experience and overall buying journey.
The Best Website Customer Journey Analytics Tools for 2023
Lindsay Dowling
February 1, 2023
We have the opportunity to gather data and leverage customer journey analytics like never before. Here are some of the best tools for 2023.
Executing a Data-Led, Interactive Conversion Goal | Interview with Apoorv Sharma from Market8
Lindsay Dowling
February 1, 2023
Through a data-led and interactive conversion goal, Market 8 manages expectations, figures out what will work best, and develops trust.
Solving The Top 6 Challenges of Digital Marketing in 2023
Lindsay Dowling
January 24, 2023
So while we bring you a list of the top 6 challenges of digital marketing today, we also bring you solutions, insights, and tips.
Community-Powered Marketing and Data-Driven Personalized Engagement | Interview with Christoph Knudsen from Vesta
Lindsay Dowling
November 29, 2022
We were eager to learn how Vesta grows and connects with its own audience while driving personalized engagement with Christoph Knudsen.
How To Implement an ROI Calculator on Your Website
Lindsay Dowling
March 1, 2022
In our internet-based world, there are many ways to attract a potential client, and an ROI calculator might be what you need to give your customers.
How to Leverage Intent Data for Your Account-Based Marketing Strategy
Lindsay Dowling
February 7, 2022
Marketers understand that personalized campaigns are more successful than general ones, and an account-based marketing strategy is the best way to attract customers that are the right fit.
How to Create & Use a Website ROI Calculator on Your Site
Lindsay Dowling
November 8, 2021
Interest in web calculators is increasing as they influence and generate qualified leads. They are becoming an indispensable component to any modern website.
What Is Intent Data and How Is It Used to Drive Revenue?
Lindsay Dowling
October 4, 2021
There are several things to consider when redesigning a website, and most of them aren’t worth the time you are going to spend, but Pathmonk can help you.
Why You Should Stop Using Google Analytics on Your SaaS & Lead Gen Website
Lukas Haensch
September 13, 2021
One challenge is that no general-purpose analytics tool efficiently solves the needs marketers require to track the Buying Journey stages on a website.
Pathmonk Intelligence: Website Analytics Made For Lead Generation Marketing
Lindsay Dowling
September 7, 2021
Pathmonk Metrics analyses the buying journey to generate suggestions. These actionable suggestions enable lead generation marketing to get better results.
Pathmonk Intelligence: Implement Change Suggestions With Confidence
Lindsay Dowling
September 6, 2021
With Pathmonk you get actionable change suggestions as many marketers face problems creating effective changes, Buying Journey analysis is the best solution.
Pathmonk Intelligence: Simple Website Buying Journey Analysis
Lindsay Dowling
September 3, 2021
There is a high number of marketers that view their analytics tool as unnecessarily complex, but Pathmonk’s AI can offer you a simple buying journey analysis.
Pathmonk Intelligence: Know Why Visitors Don’t Convert
Lindsay Dowling
September 2, 2021
The goal of Pathmonk Metrics is to analyze the growth opportunities and buying journey on your website to ultimately improve and get better results.
Pathmonk Intelligence: Fast Website Buying Journey Analysis
Lindsay Dowling
September 1, 2021
The goal of Pathmonk Metrics is to analyze the growth opportunities and buying journey on your website to ultimately improve and get better results.
What Is the Use of Heatmaps?
Rayco
June 14, 2021
Using heatmaps can give you an easy visual report to understand your visitors’ interaction with your website. Learn more here!!!
How Understanding The Performance of Conversion Funnels Helps to Drive More Revenue
Rayco
June 9, 2021
A conversion funnel is used in online businesses to describe the direction a user takes on the site. Learn more about conversion funnels.
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